Seasoned marketing & advertising professionals join forces to create Smart Creative Media

Smart Creative Media is a new regional marketing and advertising firm.

Steve Bell, owner and Creative Director of Allegro Advertising, and Janice Hogan Potts, former owner with Hogan, Henson & Bryant, have merged their talents to create Smart Creative Media, a new regional marketing and advertising firm.

As a graduate of the University of Georgias prestigious and selective Graphic Design Program and of the 2001 Leadership Macon class, Steve Bell was chosen as one of the original Young Leaders of the Year by Macon Magazine in 2001. His advertising firm, Allegro Advertising, was the recipient of over 100 awards, locally, nationally and internationally.

Janice Hogan Potts has extensive experience in television, radio and outdoor advertising media. She was a partner for 4 years with Hogan, Henson & Bryant, a local advertising agency. She has been recognized with numerous sales awards in advertising media.

Smart Creative Media will provide its SmartClientsTM with high-end marketing and advertising solutions. Because of their experience in print as well as electronic media and the internet, Smart Creative Media will seamlessly connect media planning and buying, design and print material, public relations, web site development, direct mail, television and radio commercial production, corporate video, as well as internal corporate communications.