Gloria Estefan pays an office visit to VEGAS.com en Espanol

Five-time Grammy winner Gloria Estefan, in Vegas to perform at The Colosseum at Caesars Palace on October 10-19, 2003 and to promote her new album "Unwrapped," made a personal appearance at VEGAS.com to look through the new VEGAS.com en Espanol website

LAS VEGAS, NEVADA (PRWEB) October 17, 2003 -time Grammy winner Gloria Estefan, in Vegas to perform at The Colosseum at Caesars Palace on October 10-19, 2003 and to promote her new album "Unwrapped," made a personal appearance at VEGAS.com to look through the new VEGAS.com en Espanol website.

During her Oct. 9 visit she also spoke with Spanish-speaking customers who phoned in to VEGAS.com en Espanol. Estefan, whose visit was timely given the recent launch of www.espanol.vegas.com, chatted with surprised and ecstatic callers at the website's new bilingual call center.

"As one of the most successful Latin crossover recording artists ever, Gloria Estefan is inspirational to VEGAS.com in so many ways as we try to cross over into the Latin market," said Howard Lefkowitz, President of VEGAS.com. "Our goal is to serve the Hispanic community, not simply to market at it. Thats why we translated our entire site in Spanish and why we brought in Spanish-speaking agents who are customer service specialists. We are honored that Gloria Estefan chose to spend time talking with us and our customers."

VEGAS.com, the No. 1-ranked destination travel website in the world (comScore Media Metrix), launched the first full-service U.S. travel destination site in Spanish on Sept. 17, 2003. The undertaking included thousands of pages that make up the VEGAS.com city site translated into Spanish, a dedicated toll-free number with new bilingual professionals in the call center and email throughout the site for customers to directly reach a Spanish-speaking VEGAS.com travel specialist. The site can be accessed at www.espanol.vegas.com or at www.vegas.com and Spanish operators can be reached at (888) 719-4040.

Last year, Hispanics accounted for about 6 percent of Las Vegas' reported 35 million visitors. Vegas is the No. 1 U.S. destination visited by U.S. Hispanics in the past 12 months according to Scarborough Research. The Hispanic travel market is estimated to be worth approximately $7.7 billion annually (Forrester Research).

VEGAS.com is a great resource for people who enjoy live entertainment and visit Vegas. In addition to extensive, constantly updated content, VEGAS.com offers access to shows and offers great packages, including Gloria Estefan dinner-show-nightclub packages. For one low price, customers can get great tickets to see Gloria, have dinner at a restaurant inside the Forum Shops at Caesars and receive front-of-line passes to the OPM nightclub.

VEGAS.com is the most comprehensive website for the most entertaining city in the world: Vegas. In addition to great deals, show tickets, reservations for air, all major hotels, entertainment, tours, car rentals, golf, restaurants and spas, VEGAS.com also provides exacting details that enable visitors to effectively plan their entire trip. In addition, VEGAS.com offers the city's only VIP Club passes to avoid waiting on the long lines at the hottest clubs as well as free restaurant reservations. VEGAS.com offers insider tips and guides on every aspect of Vegas, from wild weddings to adventure tours, gambling advice to sports lines, nightlife guides and more. Ranked as the world's No. 1 city travel site, VEGAS.com was launched in 1998 and is part of the Greenspun Media Group located in Henderson, Nevada.
###