LOCAL MARKETING FIRM FEATURED ON TOP WEBSITE FOR SMALL BUSINESS

Francie Ward, CEO of Business Owners Idea Cafe, says Njenga was selected because her story "embodies the essence of independence, hard work and a positive attitude, and it will inspire and encourage others.

FOR IMMEDIATE RELEASE

October 17, 2003

LOCAL MARKETING FIRM FEATURED ON TOP WEBSITE FOR SMALL BUSINESS

MORRISVILLE, NC (PRWEB) October 20 2003--Olalah Njenga of Make It Write, LLC has been selected as a featured Biz Profile on Business Owners Idea Cafe, a top-rated small business website, for her outstanding business story.

Out of the thousands of businesses that visit the site, fewer than one in ten are selected for a Biz Profile Spotlight. Biz Profile submissions are judged on the quality of the owner's personal business insights; advice and tips for others starting a business; and unique business tales.

Njenga started Make It Write, LLC -- a marketing and public relations copywriting and consulting company -- in 2001 after working years for Fortune 500 companies, where corporate politics and downsizing lay-offs were the norm. Tired of the corporate race rat, Njenga joined one of the fast-growing trends in the US economy: the home-based business. Instead of going to the corporate corner office, Njenga now enjoys a commute down the hall where she runs a rapidly growing small business.

Running a small business out the home does have its challenges, however. Njenga works long hours and has to balance family life with business responsibilities. "You could put in a 15-hour day and still not feel like you've accomplished anything, but being able to meet my son at the school bus and helping my daughter with her projects, makes working for myself worth it!"

In the two years since going into business, she has learned many lessons in how to streamline operations and encourages all business owners to seek the advice of a coach or mentor. "A great coach can prepare you for business scenarios (good and bad) so you respond from a position of confidence."

Francie Ward, CEO of Business Owners Idea Cafe, says Njenga was selected because her story "embodies the essence of independence, hard work and a positive attitude, and it will inspire and encourage others who come to the site seeking advice on starting and running a business."

The site offers a wide variety of Biz Profiles in several categories. Make It Write, LLC is the most recent spotlight in the Advertising, Marketing & PR category.

Business Owners Idea Cafe has been using its "Fun Approach to Serious Business" (sm) and popular CyberSchmooz community forum since 1995 to help small businesses get informed, network and thrive. You can view Make It Write, LLC's Biz Profile at www.businessownersideacafe.com. For more company information, go to www.makeitwrite.com.

###