Brisbane, Queensland, Australia, (PRWEB) November 6, 2003
e-JAZ Pty Ltd releases a conversion tracker that can track conversions from all PPC (Pay-Per-Click) search engines, e-mail newsletters and other forms of online advertising. e-JAZ has created JAZreturns, a service that allows online businesses to measure their online marketing success.
This month's launch of JAZreturns comes at the same time world-leading search engine, Google, launched its own tracking tool. Google's new conversion-tracking tool allows its advertisers to track whether traffic that arrives via Google AdWords is converting to sales.
e-JAZ's own new JAZreturns service takes this big business's basic service one step further. Whereas Google only services its own customers and measures its own search engine - JAZreturns can service any online business and all search engines including Pay Per Click, Paid Inclusion and even non-paid (free) listings.
In fact, JAZreturns offers its customers six primary tracking tools including pay per click analysis, keyword analysis, search engine analysis, advertising campaign tracking, fraud alert and trend analysis. JAZreturns also focuses on measuring the user behaviour that you deem valuable, such as purchases, signups or quote requests rather than just measuring your visitors.
e-JAZ managing director, Andrew Wild, said it was a great feeling to know that his Australian-based business was producing cutting-edge technology. "Although JAZreturns has been in development for the past 12 months, I feel we've launched at a time when the market is really ready," said Mr Wild. "Online businesses need to start looking at their online marketing and advertising efforts and determining whether they are providing a good return on investment. JAZreturns is an online conversion tracker that helps businesses make better informed decisions about their web site business. It allows online businesses to know where their sales are coming from, helps them drive more sales with fewer advertising dollars and helps them discover which search words generate sales. Our tracking service means that there's no longer a reason to waste money on failed campaigns. Our Pay Per Click analysis shows businesses exactly which PPC engines and campaigns are generating their sales. It also gives businesses the ability to compare different PPC engines side by side," he said.
JAZreturns offers packages to suit businesses of all sizes. Pricing plans are structured to accommodate those that have web sites with and without e-commerce facilities.
For additional information contact: Andrew Wild (email@example.com) on +61 7 3201 0146 or visit http://jazreturns.com
JAZreturns conversion tracker is a subscription-based service that reports on the success of a business's web site marketing efforts.
JAZreturns helps businesses discover what marketing is generating their sales. Is it their search engine optimisation, pay per click advertising, e-mail newsletters, e-zine advertising, paid inclusion or other marketing efforts.
For more information on each individual tracking feature visit http://jazreturns.com
e-JAZ is an award-winning Brisbane-based business specialising in niche internet-based services aimed at increasing their clients' online sales and reducing the barriers to international trade faced by Australian and international businesses.
e-JAZ was founded in 2001 by Andrew and Sharon Wild, small business e-commerce web site owners who were convinced that international e-commerce sales were achievable for their own e-commerce web sites.
At that time, Sharon and Andrew's web sites had great products and international visitors, but limited sales. They realised they had placed a significant barrier to their sales by displaying Australian dollar prices on their web sites.
To solve this problem, they developed the JAZconvert currency conversion service. Their web site sales skyrocketed and, today, continue to grow.
JAZconvert has now been commercialised and can be used with almost any web site.
Today, Andrew and Sharon lead a team of dedicated staff and offer five diversified internet-related services:
~ JAZreturns conversion tracker a return on investment tracking tool [http://jazreturns.com
~ JAZconvert e-commerce currency conversion [http://jazconvert.com
~ Gillett's Jewellers - design your own jewellery online [http://gilletts.com.au
~ Search66.com search engine [http://search66.com
~ Oodles Australian travel search engine [http://oodles.com.au
For details on their extensive list of industry awards visit http://e-jaz.com.au/aboutus.htm
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