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All Press Releases for November 30, 2003 Subscribe to this News Feed    
 

Mundane No More, Engineers Get Boost from New Book: The Four Keys to Successful Design

A new motivational book is now available for engineers. With the tech-sector still reeling from the burst of the Internet bubble, this timely book raises spirits amongst those whose inspiration has faltered.

Newbury Park, CA (PRWEB) November 30, 2003 ---- From software to skyscrapers, and web sites to window blinds, design turned a concept into reality. But as most engineers, designers, architects, and inventors will tell you, the path from thought to finish is fraught with monotony, disappointment, criticism, and failure. But now theres a means to ward off these obstacles: a new book, The Four Keys to Successful Design, by engineer and author Nathan Todd Cool.

Since the bubble burst in the tech-sector, motivation amongst the techno-driven has sometimes been in short supply. But Cools new book-winner of Editors Choice by publisher iUniverse-takes design beyond the mundane halls of engineering tedium, and delves deeper into human nature using what Cool refers to as the four keys: Inspiration, Innovation, Exploration, and Creation.

Written for both novice and well-seasoned design professionals, this first of its kind new book entertains and educates as the author examines innovations including Velcro®, Post-it® Notes, the light bulb, ball point pens, the auto, and more. Yet The Four Keys to Successful Design shows not only designs that made the grade, but explains why others didnt, and how aspects of human nature and pragmatic principles can decide the outcome for success or failure.

An inspiring, enjoyable, easy read, The Four Keys to Successful Design breathes fresh air into the stale doldrums of engineering, and pioneers a new approach to old ideas. Eric Shapiro from iUniverse Publishing sums it up well when he describes the prose as, ...brisk, crisp, thought-provoking, and entertaining."

Author Nathan Todd Cool is the original founder and designer of the WaveCast Forecasting Service and Cool-Net consulting, has worked as both a mechanical and software engineer since the mid 1980s, and is currently employed as a software architect in the network communications industry in Southern California.

The Four Keys to Successful Design is available in paperback and hard cover editions through iUniverse Publishing (www.iuniverse.com).

Paperback: $14.95 US (ISBN 0-595-29909-1 )
Hardcover: $24.95 US (ISBN 0-595-66077-0 )

Publisher Contact Information:
iUniverse Publishing, Inc.
2021 Pine Lake Road, Suite 100
Lincoln, NE 68512
877-288-4737
http://iuniverse.com
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Author Contact Information:
Nathan Cool
http://nathancool.com
http://cool-net.com/4keys
info@nathancool.com

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The Four Keys to Successful Design
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Author, Nathan Todd Cool
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