STRATEGY-LINK PUBLIC RELATIONS SELECTED TO BE PART OF THE PR COLLECTIVE, A NEW AND INNOVATIVE NETWORK OF INDEPENDENT PUBLIC RELATIONS COUNSELORS

STRATEGY-LINK PUBLIC RELATIONS, AWARD-WINNING PUBLIC RELATIONS CONSULTANCY JOINS NATIONAL PR COLLECTIVE, REMAINS INDEPENDENT

Jacksonville, FL (PRWEB) December 4, 2003 --The PR Collective, combining the best aspects of large public relations conglomerates, boutique agencies, and public relations networks, has partnered with Strategy-LINK Public Relations (SLPR) in North Florida to bring its unique approach for meeting the public relations needs of local and national businesses to Jacksonville and beyond. The announcement was made by Laura L. Link, APR, President and Strategist of SLPR (http://www.strategylinkpr.com).

The 40 agencies selected nationwide to be The PR Collectives initial line up of Affiliates will have access to a huge pool of knowledge and expertise. As a part of the Collective, Strategy-LINK Public Relations remains independent while providing an unparalleled level of synergy and thought leadership to fuel clients business plans. SLPR now has access to a coordinated team of public relations professionals working from multiple offices across the country. This flexible model allows clients to experience the efficiency of working directly with senior level executives who actually create and execute public relations strategies rather than the entry-level practitioners some conglomerates hand the work off to as soon as prospects become clients.

As a strong advocate for the independent professional, I am honored to be selected as one of the 40 inaugural members of this collective. This is the business model of the future -- lean, flexible, nimble, cost-effective and responsive," says Laura L. Link, APR, President and Strategist for SLPR.

We have created a one stop shop for everyones public relations needs," stated Jonathan Zaleski, President of The PR Collective. Based on industry expertise and a proven track-record, Strategy-LINK Public Relations was an obvious choice in North Florida to help us combine the broad knowledge and expertise of a large PR conglomerate with the targeted executive attention and local market knowledge typically found only when dealing with smaller agencies." SLPR will be a gateway to The PR Collectives national pool of public relations talent.

Strategy-Link Public Relations is an award-winning, independent public relations consultancy based in Jacksonville, Florida, providing strategic communications counsel and planning, reputation management, communications coaching, crisis planning, media relations, community relations and related services to businesses and organizations in the Southeast. SLPR is also a founding member of PRSAs new Independent Practitioners Alliance (IPA) and the 6-year-old local PR Counselors Network.
As strategist for Strategy-LINK Public Relations, Laura L. Link, APR draws on her 17 years as a professional communicator to guide clients toward more innovative thinking. Her strategic consulting, and goal-oriented focus directs clients to efficient, effective communications programs, and helps keep them on target.

To learn more about Strategy-LINK Public Relations or The PR Collective, visit www.strategylinkpr.com or contact SLPR at 904-886-1785.
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