Applied Innovation Management Awarded 2003 Product of the Year" Award by Technology Marketing Corporations Customer Inter@action Solutions® Magazine

Applied Innovation Management, Inc. announced today that Technology Marketing Corporations (TMC) Customer Inter@action Solutions® magazine (www.cismag.com) has named its HelpDesk Expert for Customer Service 7.0 as a Product of the Year Award winner for 2003.

NORWALK, CT (PRWEB) December 24, 2003 --Applied Innovation Management, Inc. announced today that Technology Marketing Corporations (TMC) Customer Inter@action Solutions® magazine (www.cismag.com) has named its HelpDesk Expert for Customer Service 7.0 as a Product of the Year Award winner for 2003.

AIMs HelpDesk Expert for Customer Service 7.0 software solution is a clear leader in the customer-facing CRM sector," said Nadji Tehrani, chairman of TMC and founder of Customer Inter@action Solutions®. Were proud to reward AIMs hard work and innovation with a Product of the Year Award for 2003."

The magazines editors selected AIMs HelpDesk Expert for Customer Service because it has gone the extra mile" to help improve both the customer experience and the ROI for the companies using it," said Customer Inter@action Solutions® Group Editor-In-Chief, Rich Tehrani. "Each year, Customer Inter@action Solutions® magazine bestows its Product Of The Year Awards on companies that demonstrate the crème de la crème of technological advancements and application refinements."

This award validates the enhancements weve made to HelpDesk Expert for Customer Service 7.0, our market-leading CRM solution," said Alex Damra, founder, president and CEO of AIM. In addition to becoming the first help desk system to deliver voice-automation capabilities based on VoiceXML, the industry standard for creating voice-user telephony applications, HelpDesk Expert for Customer Service 7.0 offers help desk professionals the most comprehensive list of standard features they can find in an enterprise-class CRM application."

Choosing the winners was a difficult process," added Tehrani. The editorial team spent many hours studying the applications we received from vendors, as well as looking through materials they collected on their own during the past year."

A full list of the 2003 Product Of The Year Award winners will appear in the January 2004, issue of Customer Inter@action Solutions® magazine. Customer Inter@action Solutions® has been the premier publication in the CRM, call center and teleservices industries since 1982.

About Applied Innovation Management, Inc. (AIM)
AIM (www.innovate.com) develops and markets the industry's leading Web-based enterprise-level CRM (customer service, sales force automation, bug/defect tracking), IT-tracking (help desk, asset management, change management) and support-based communications (real-time chat and computer telephony) software solutions. The privately held AIM, founded in 1992 and profitable since 1994, delivers software and services that streamline CRM and help-desk operations and allow its customers to make better budgetary decisions. In 1995, AIM transformed the industry when it introduced the first enterprise-management software solutions built from the ground up to be 100% Web-based. More than two million users, including those in more than 100 Fortune 500 companies, rely on AIM products worldwide. AIM customers include Arch Capital Services, AT&T, Bank of America, Caltech, Caterpillar, Citibank, Deutsche Bank, General Motors, Heineken USA, Hewlett-Packard, Intel, Kodak, Motorola, NASA, Nortel Networks, Underwriters Laboratory, the U.S. Army Corps of Engineers, the U.S. Department of Agriculture and the U.S. Marines.

About TMCä
Since its inception in 1972, Technology Marketing Corporation (TMC®) has produced industry-leading trade magazines and events focused on technology and communications. TMC® publishes Customer Inter@ction Solutions ä and Internet Telephony®, and the online publications TMCnet.com®, Planet PDAä Magazine, BiometriTech and Alternative Power. TMC® produces BiometriTech Conference, INTERNET TELEPHONY® Conference & EXPO and The Global Call Center Outsourcing Summit. TMCnet.com publishes more than 25 topical online newsletters. For more information about TMC®, visit its Web site at www.tmcnet.com.
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