TRICHYS TEAMS UP WITH ALTA COMMUNICATIONS

Trichys New WorkZone Enhances and Strengthens Client Services for Marketing Communications Agencies

Philadelphia, PA, March 19, 2003 – Alta Communications, Inc., a Philadelphia-based full-service strategic communications firm, has been named the public relations agency of record for Trichys LLC. Trichys is the creator and marketer of WorkZone, a powerful, innovative, web-based tool that strengthens and enhances client relationships within marketing communications firms. Specifically created to be extremely easy to learn, WorkZone is a valuable tool that provides users with a higher level of client service.

We are very excited about working with Alta Communications to promote the numerous benefits of WorkZone," said Rick Mosenkis, CEO Trichys LLC. Today, more than ever before, agencies are focusing on enhancing customer relations on a day-to-day basis. Alta Communications was a natural choice for us because they completely understand the value of all aspects of customer service. As WorkZone users, they have hands-on knowledge of the product and have demonstrated their commitment to WorkZones success."

Kate Allison, President and CEO of Alta Communications, is enthusiastic about the positive attributes of WorkZone. Agencies are continually seeking ways to strengthen relationships with existing clients while implementing a system that attracts new clients as well. As users of WorkZone, we experience firsthand that it is a powerful, dynamic approach to enhancing client services, increasing accuracy and improving communication."

Trichys is currently striving to improve upon client services in the agency world by making communication easier, more accurate and very convenient for everyone. By using WorkZone, agencies will see results in these areas.

WorkZone is a web-based, user-friendly collaboration tool designed specifically for marketing communications firms to strengthen client relations. It brings together all of the documents relating to an account, and all of the people who work on the business. WorkZone ensures that clients are organized and accountable. It helps simplify processes in the fast-paced, deadline-based agency environment. WorkZone is designed to strengthen client relationships by increasing efficiency, accuracy and accountability of client management.

Founded in April 2002 by Chairman Allan Kalish and President and CEO Rick Mosenkis, Trichys LLCs management team has extensive experience in the advertising and technology industries. Kalish has been in the advertising industry for 40 years and is considered to be one of the countrys premier experts on sales and marketing. Throughout his career, Mosenkis has started several high tech companies and currently oversees all Trichys LLC sales, marketing and development efforts. Trichys first product, WorkZone, was launched in July 2002 and has enjoyed a steady increase in its growing roster of clients. Trichys is headquartered in Conshohocken, Pennsylvania and the companys website is www.trichys.com

Alta Communications is a full-service, multi-faceted strategic communications counsel and program management agency. Based in Philadelphia, Alta was founded in 1999 by Kate Allison, President. An independent communications firm, Alta provides superior consumer and corporate communications that positively create, reinforce or change clients reputations and relationships in alignment with their strategic business objectives.