Marketing, Technology and TechTV Come Together for Internet Marketing Conference in Montreal, Quebec

For the first time ever in Montreal, IMC 2003 takes place between May 12-14th and features Microsoft, eMarketer, Expedia, Washington Post Interactive, Overture and Many More

Montreal, Quebec (PRWEB) May 5, 2003 -14th, the worlds leading technology television channel, TechTV, is providing support and sponsorship. IMC 2003 Montreal is an elite conference of dynamic thinkers and companies who understand the importance of online marketing and know how to teach it.

"Becoming a media sponsor for the upcoming IMC conference in Montreal was a natural fit for TechTV," comments Andrea Gagliardi, Director of Consumer Marketing for TechTV Canada. "Since we launched the channel in September of 2001, we have been strong supporters of increasing the level of awareness and coverage of Canadian tech events that focus on the latest innovations from the field of technology, everything from the Internet to consumer products."

IMC 2003 also announces that a wireless hotspot, sponsored by Tadaa Wireless, will be available to all attendees as well as during presentations. Wireless hotspots (also known as Wi-Fi Hotspots) are quickly becoming another key media asset for online marketers due to their location-based targeting and relevancy.

Understanding emerging marketing opportunities plays a huge part in becoming a successful online marketer," says Lennart Svanberg, CEO of IMC. Acquiring the knowledge and seeing how these technologies can, and will, affect any campaign can be a daunting task. At IMC 2003, were going to debunk the myths of online marketing and learn about strategies and new technologies that make sense."

In addition, IMC 2003 recently announced that speakers from La Senza, eMarketer, Ice.com, Applied Semantics, FindWhat.com, Oddcast, Mamma.com, AskMen.com, ah-ha.com and many more will be on hand for keynote addresses, speaker panels and case study reviews.

IMC 2003 is one of the best ways for business leaders to catch up on all the possibilities of interactive marketing," says Robert Swick, President of the Montreal Interactive Marketing Association and conference co-producer. This is the first such conference to come to Montreal, and something weve wanted for a long time. Its great that the IMC, TechTV and our many sponsors and speakers are eager to explain everything from e-mail marketing and e-commerce to website design search engine optimization."

About IMC Conferences
Since 1999 IMC has held Internet Marketing conferences in major cities throughout North America and Europe, including Las Vegas, Berlin, Stockholm and Vancouver. IMC 2003 will be Montreals first-ever major Internet marketing event. IMC conferences deliver cost-saving and revenue-generating results for business. For more registration, sponsorship, speaking opportunities and general information, please visit www.internetmarketingconference.com

About TechTV in Canada
TechTV launched on September 7, 2001 as the ultimate television resource for technology news, information and entertainment. Co-owned by TechTV, Rogers Media Inc. and Shaw Communications Inc., TechTV is Canadas only 24-hour television network dedicated to showcasing the impact technology has on our everyday lives and the world at large. By creating and delivering entertaining and insightful programming regarding today's and tomorrow's technology news, events, products, and people, TechTV enables viewers to stay current and connected with all things related to technology. TechTV is available on digital cable and satellite. For more information see www.techtvcanada.ca.

Media and Analyst Contact
Mitch Joel
Twist Image
mitch@twistimage.com
(514) 987-9992

IMC 2003 Corporate Contact       
Robert Swick
Montreal Interactive Marketing Association (www.mima.ca)
rswick@montrealmedia.com
(514) 842-2294

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