POWELL ELECTRONICS JOINS DIALIGHTS FRANCHISED DISTRIBUTOR NETWORK TO PROMOTE DIALIGHTS OPTOELECTRONICS LINE IN NORTH AMERICA

Philadelphia, PA (PRWEB) May 18, 2003 -added interconnect devices and assemblies, switches, board level components, and batteries, has joined Dialight Corporations franchised distributor network for Dialights full line of optoelectronics indicators. Through the new agreement, Powell will receive marketing and sales support from Dialight to distribute Dialights product line to customers in North America. Dialight Corporation, headquartered in Farmingdale, NJ, is a recognized world leader in visual indicator components, offering an unparalleled selection of off-the-shelf products.

Dialights optoelectronics products are used extensively in indication, vehicle signaling and lighting applications as well as in military equipment, test and measurement devices, and harsh environments including aviation and marine.

Ernie Schilling, President of Powell Electronics, stated, Dialights reliable and cost-effective optoelectronics indicators are a welcome complement to the existing lines that we distribute. With the marketing and field sales support provided by Dialight to its franchised distributors, we can quickly provide our customers with the information they need as well as service their needs effectively."

Bob Derringer, Worldwide Distributor Manager of Dialights Opto-Electronic Division, said, Powells strong technical staff and broad customer base in the military and industrial markets has made the company a leader in the electronic OEM space for many years. Our new relationship will give our customers increased access to, and support for, our optoelectronics LED products."

For more information about Powell please visit www.powell.com, call 215-365-1900, or
e-mail: info@powell.com.
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Reader Service Inquiries: Please forward to Mike Ayars, Powell Electronics, Inc., 4848 S. Island Ave., Philadelphia, PA 19153; Tel: 215-937-7007.

About Powell Electronics: Powell Electronics is one of the largest connector and switch specialists in the industry. Powell offers the industry the broadest capabilities and the highest degree of service in value added connector and switch distribution. From engineering and technical support through purchasing and advanced material planning, Powell provides buyers with deep inventories, advanced computer systems, customer sensitive personnel and impeccable quality standards.

About Dialight Corporation: A member of the U.K.-based Roxboro Group, Dialight is a leading manufacturer of LED circuit board indicators, light pipes, neon, incandescent, and LED panel mount indicators, based LEDs, and illuminated switches.