Webcast Wire: New Service Provides Global Exposure for Enterprise Webcasts

Webcast Wire is a searchable directory and notification service for the Internet community. Webcast Wire gives organizations a place to announce their webcasts and allows audiences to find them.

Tustin, CA -- Webcast Wire, available at www.webcastwire.com, has launched with the goal of becoming the most comprehensive online searchable directory and notification service for webcasts. Webcast Wire currently has more than 1,100 listed webcasts including press events, webinars, and conferences covering multiple industries and topics.

The service gives organizations a place to announce their webcasts and allows audiences to find them. Webcast Wire provides online business services that increase the value of webcasting, such as audience click-through reports and custom e-mail notification software.

There are already a lot of sites geared toward entertainment, movies and music webcasts," said Linda Zimmer, Webcast Wire principal and creator. Webcast Wire is different in that we are focused primarily on business communications."

For visitors, a Webcasters Almanac" is available for those who want to learn more about webcasting and track the latest news, trends and statistics.

Posting webcasts and subscribing for notification is free. Organizations can list descriptions, control how long their events are listed in the database, and can add their logo.
   
Visitors access the sites webcast database through a keyword or category search. If they choose, they will receive e-mail notifications about upcoming webcasts, as they are posted, that match their specific interests such as health, finance, travel and technology.

Webcast Wire also offers enterprise-level membership programs that include click-through audience tracking, e-mail marketing tools, streaming and other services to make all aspects of webcasting easier.

We started Webcast Wire to fill a void," Zimmer said. We saw a need for the Internet community to have a centralized directory of rich media content. We're promoting Webcast Wire to the community so they will use it, build it, and make it work for them."

Webcasting continues to grow as a communications medium. According to Arbitron (www.arbitron.com/webcast_ratings/home.htm), 24 million Americans watch Internet broadcasts in a typical week. Overall, 103 million Americans age 12 and older have turned in to Internet audio and video broadcasts.