Seven Pillars" of Successful Franchising. Free objective and informational White paper offered by Novidian Corporation

Novidian Corporation, the Hanover, MA-based solutions provider for franchisers and emerging companies, recently announced the availability of white papers detailing its Seven Pillars" of Successful Franchising.

CONTACT: Steve Dubin, PR Works, (781) 878-9533, sdubin@prworkzone.com

Seven Pillars" of Successful Franchising
Free objective and informational
White paper offered by Novidian Corporation

HANOVER, MA (PRWEB) JULY 31, 2003 Novidian Corporation, the Hanover, Massachusetts-based solutions provider for franchisers and emerging companies, recently announced the availability of white papers detailing its Seven Pillars" of Successful Franchising.

Outlining the crucial elements needed for franchising success, Novidian Corporations Seven Pillars" concept was developed by Andrew Palmer, head of the companys Franchising practice. An attorney by trade, Palmer has extensive franchising background. Palmers Seven Pillars" were created from his experience with over 400 small and mid-sized firms and more than 40 successful franchises.

In a brief overview, the Seven Pillars" stresses the following seven factors that potential franchisers need in order to succeed:

Brand-- Having a brand that resonates with consumers and ensures that the companys intellectual property is protected, i.e., trade names, trademarks and logos.

Team -- Highly talented team members who share a strong belief in your business concept and who are experts in their respective responsibility areas.
   
Concept -- A solid business model becomes the basis for the companys corporate culture, strategy, and process.

Investment --Several levels of investment need consideration and companies must factor in the goals, day-to-day operations, consumer expectations and Return On Investment.

Capital -- Finding sources, knowing how much capital a company will need and when it will need it are crucial elements that fuel success.
   
Validation -- In short, thriving initial franchisees can vouch for the earnings potential based on the track record.

Perseverance -- It takes a long time to achieve positive cash flow and build brand recognition.

By capturing the power of the Seven Pillars within their chain growth strategy, business owners will significantly enhance the possibilities for success," noted Palmer.

The Novidian teams former and current franchise and multi-unit clients include:

DÉCOR & YOU
ELIZAJ (FORMERLY LEAVE IT TO LIZA)
PLANET WINGS
THE ENTREPRENEURS SOURCE
THE RIGHT ONE
TOGETHER DATING
WING ZONE

About Andrew Palmer
Palmer, founded MNP Ventures (acquired by Novidian in 2002), with the vision that the American entrepreneur has been underserved and that there is an enormous opportunity to help them accomplish their life goals. Prior to joining Novidian Corporation, Palmer was the Founder and Managing Partner of The Law Offices of Andrew Palmer. That firm has grown into PalmerSohmer LLP, one of the most successful business practices in the Boston metropolitan area.

ABOUT NOVIDIAN CORPORATION
Novidian Corporation finds great companies and helps them grow. From franchising, e-business, networking and website hosting to sales, marketing, management, investing and finance, Novidian Corporation provides end-to-end solutions for franchisers and emerging businesses throughout the United States.

The firm creates timely, effective long-term solutions for clients to grow and manage their businesses. Novidian Corporation addresses and resolves many challenges faced by companies such as accelerating and managing growth; maximizing return on investment; capturing and keeping customers; taking advantage of new revenue streams; removing excess cost and effectively collaborating with suppliers, partners, team members and customers.

Founded in 2001 and formerly known as Novidian Consulting, Novidian Corporation is headquartered at 962 Washington Street in Hanover, MA. For more information, email info@novidian.com; contact (866) 231-9666 or visit www.novidian.com.

Business owners may discuss the possibilities of franchising or request a FREE copy of the Seven Pillars" white paper by contacting Novidian Corporation at info@novidian.com or (781) 924-1190.

To learn more about Novidian Corporation, visit the companys web site at www.novidian.com.