VIDA Plans to Bring New Life to Memphis

VIDA Public Realtions & Marketing Group is a full service firm. The group specializes in entertainment, as well as mainstream business, public relations and marketing services. VIDA also offers Spanish translation, interpretation and language trainging services.

(PRWEB) September 9, 2003 -- After a few years of independently contracting out her services as a public relations consultant, Dominique Pryor-Anderson, president and senior creative director, joined with her husband Tim Anderson to form Vida Public Relations & Marketing Group. Dominique conceptualized the idea while doing post graduate work in public relations. Dominique noticed that Memphis lacked public relations firms that specialized in the entertainment industry. Dominique also knew that she wanted to help facilitate the transition of the Hispanic population into Memphis for both the English and Spanish speakers. After strengthening her abilities through two internships, in music and corporate public relations, respectively, she began doing contract work for various people and organizations. Tim is the creative and marketing director and brings his extensive knowledge of and consultancy experience in, marketing and web design to VIDA. In addition, Tim also adds his wide range of business skills and years of accounting experience.

VIDAs major mission is to serve as a liaison between their customers and consumers, providing a variety of services through various forms of communications and promotions as it relates to a global market. The driving forces behind the company are in depth public relations consultancy, the cutting edge marketing tactics, and Spanish language and Hispanic culture knowledge.

As VIDA forges into the future, the groups vision is to help local entertainers share their talents with the world, decrease the gap between the Hispanic and English speaking communities, and to help business owners grow their business, thus furthering the Memphis economy. They feel they can accomplish their goals through a holistic approach to public relations and marketing. Dependability and dedication are two qualities that are stressed on a daily basis to ensure lifelong success for VIDA.

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