Corporate Marketing Executive Goes Solo To Provide Small Businesses With Big Business Expertise

After nearly 25 years of progressive career experience in product management, direct response marketing, vendor/partnership management, and new business development with major financial services and marketing organizations, Kim Sanders has taken her skills and expertise in strategic planning, business-to-business marketing, CRM, channel management, and much more on the road!

(PRWEB) January 26, 2004 --Kim Sanders is bringing together a team of marketing, sales, and business operations professionals with extensive backgrounds in financial services and retail to create customized strategies for businesses that need results-driven marketing solutions. Our primary goal is to help businesses increase their profitability through key areas of marketing and sales. The first thing we do is to work with business owner clients to determine where they are, where they would like to be, and then help them implement systems and strategies based on what we find that would be the most appropriate for that particular businesss needs. Through a collaborative partnership with the client, we develop uniquely customized turnkey sales and marketing programs that can be implemented by the client or by us in the manner that best meets their specific goals and objectives to provide excellent value and a fair return on investment. Included in these services are: Business strategies, Marketing plans, Marketing budget planning, Advertising, Branding Management, Ad placement/campaigns, Direct response marketing, Business-to-business lead generation, Sales training/coaching, Sales materials, Account Management and Customer Retention programs --- all designed to produce a return on investment.

Originally a native of Philadelphia, Kim has lived in Milwaukee, Wisconsin for the past four years where she maintained the position of Senior Managing Director of Product Management and Marketing of the insurance division of Bank One. As a member of the Executive Committee of the Insurance Group reporting to the CEO, Kim headed-up a staff of senior product segment managers, marketing managers, and licensed telesales agents responsible for the development, implementation, marketing, sales, and communications of insurance programs sold to 50 million customers across all Bank One lines of business including: Credit Card, Business Banking, Private Client Services, Retail Banking, Indirect Lending, and Employee Benefits.

Prior to her move to Bank One, Sanders held management positions at other high results companies such as: PNC Bank, Devon Direct Advertising, MBNA, Clement Communications, Beneficial Corporation, and Colonial Penn Group. The list of career highlights covered in her four-page resume qualifies her as a candidate for Whos Who in American business today. Sanders holds a Masters Degree in Administration and is a member of the Direct Marketing Association, and American Banks and Insurance Association.

Im a creative, strategic thinker who can successfully execute. Im an enthusiastic and effective mentoring leader who not only empowers teams to set and exceed their personal goals and objectives for the organization, but can be hands-on to get in the trenches with them to get the job done. I have a bottom-line orientation and drive for results" says Sanders. Dont wait a minute longer to have the cost-effective marketing solutions and profitable results that are customized for your business. Email or call us today for your FREE consultation!