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All Press Releases for January 31, 2004 Subscribe to this News Feed    
 

New Technology Poised to Change Web Development

The Pointt 2.0 simplifies information management

TORONTO (PRWEB) January 31, 2004 --Upstart Associates today announced Version 2.0 of their web-based information management tool, The Pointt. Highlighted in the new version are an improved user interface design and an enhanced Dashboard Report feature.

The Pointt is a robust web tool that gives users of all levels the ability effortlessly collect and manage information -- whether that information is entered directly or sent from a third party website. Results are then made available in either an Excel file or as an online report.

The Pointts true strength, however, is in its ease of use. The versatile web tool can be easily customized by someone with basic web browser knowledge, while also enabling extensive tailoring by an experienced website builder.

Getting involved in information management is still a daunting undertaking for many companies," stated Edward Bebee, an Upstart Associates Analyst. Its viewed as expensive, time-consuming and difficult to maintain. Also, many of the people who could benefit most do not have an IT background, so investing in these types of systems can be a real leap of faith. The whole point to The Pointt is its simplicity."

IT professionals get a huge benefit as well," added David Mayerlen, Upstarts Technical Director. A typical information-based project requires some sort of information to be gathered, edited, searched and reported, and to allow different levels of login to access the information. Traditionally, there seems to be a tendency to hire a squad of programmers and build everything from scratch."

In a basic sense, The Pointt acts as a framework upon which the most common information management tasks can be built. Instead of reinventing the wheel for each project, users have to only customize the parts unique to their project.

The Pointts highlights are:
    

 
  • versatile, fully customizable templates
  •     
  • open-access to data (it wont trap" a companys data)
  •     
  • ease-of-use resulting in drastically reduced IT development schedules
  •     
  • highly affordable

Companies such as Ryan Partnership, TecniGlas, Teeblockers, DG Interactive and Ultimate Coupons have already used The Pointt with great success on projects as diverse as e-greeting cards, contests, forensic data analyses, project management/tracking and online ordering/order management systems.    

Teeblockers CEO, James Morrow is impressed. With The Pointt integrated into our website, we develop administrative and CRM solutions customized to our business as we need them, and at our own pace.

For example, we added this years complete annual customer survey to our website --questions, database, reports, everything -- in less than four hours. In years past, it took days or weeks to accomplish the same thing."

For additional information, visit www.thepointt.com or email info@thepointt.com.

About Upstart Associates
Upstart Associates was founded in 1996 as a consultancy in Sales & Marketing Support and was an early developer of websites. Upstart Associates focus is on the presentation and delivery of business content -- not only the visual form of the content but the technology behind the delivery.

Upstart Associates uses its skills and technological expertise to develop custom data-driven applications and content management solutions.

Contact Information:
Edward J. Bebee / Press Contact
David Mayerlen / IT Contact
Upstart Associates
789 Don Mills Road, Suite 500
Toronto, ON    M3C 1T5
416-424-6739 telephone / 416-467-6416 fax
info@upstartX.com
http://www.upstartX.com

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Edward Bebee
Upstart Associates
416 424-6739
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