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All Press Releases for February 1, 2004 Subscribe to this News Feed    
 

Kids Imagination Keep On Rockin With Levels Of Discovery

Rock-A-Builder Rocker Gives Little Helpers a Head Start on Home Improvement; Kiddie Ups Put Little Ones Back in the Saddle."

Deerfield, IL (PRWEB) February 1, 2004 --Playing cowboy, princess or handyman is one of the many ways in which children engage in imaginative play, and Levels of Discovery has designed creative new rockers to provide little ones with a refreshing way to play lets pretend. The Rock-A-Builder is the newest addition to the Rock-A-Buddies rocking chair line and is uniquely designed to encourage tactile play while inspiring little helpers to explore the ever-popular world of home improvement in a fun, safe, interactive way. Kiddie Ups rocking horses, a brand new line from Levels of Discovery, features a modern twist on two childrens classics --- combining the giddy-up" action and make believe adventure of rocking horses, with the safety and comfort of a traditional rocking chair. , the Carousel Rocking Horse comes complete with a gilded" carousel pole to complete its merry-go-round theme. For aspiring cowpokes, the Kiddie Ups Cowboy Rocking Horse features a Western-theme black stallion horse with a colorful cactus/starry night design seatback and bandana" motif on the seat.

The Rock-A-Builder is a new addition to the wildly popular Rock-A-Buddies rocking chair line and features a colorful, work bench" design that includes a backrest shaped like a handymans pegboard. The chair is bordered by rulers and comes complete with a saw-shaped backrest. The Rock-A-Builder includes lots of little extras", like armrests that have holes to pound and screw an assortment of oversized, kid-friendly pegs, screws and bolts - all included in the removable canvas tool bag! The Rock-A-Builder is also available in a Rock-A-Buddies, Jr. version -- a smaller chair created

Children are always exploring and discovering ways to express themselves," says Jeff Hutsell, founder of Levels of Discovery and full-time dad. We develop new concepts for products with our own kids in mind -- ones that offer multiple 'levels of discovery. We offer children a fun, interactive way to get in touch with their imaginations."

Kiddie Ups are a delightful, imaginative mix of childhood favorites, exquisitely combining the Rock-A-Buddiesä rocking chair design with the beloved, traditional rocking horse. Each heirloom-quality rocking horse is designed with a playful horsey" head featuring a silky satin mane and ears. Kiddie Ups rocking horses are hand-painted, and embody the loving attention to detail and durability parents have come to expect from Levels of Discovery.

Designed for children under three years of age, Kiddie Ups also offer parents a sense of security because toddlers are better supported by a decorative seat back than with standard rocking horses.

The new Kiddie Ups line includes four styles. Royally decked out in regal colors, a banner and gold tassels, the Kiddie Ups Prince and Princess Rocking Horses are the perfect gift for young royalty. Both feature removable backrest cushions - the Princess is lavender and heart-shaped, while the Princes is a dignified maroon and dark blue -- in a coat-of-arms style. The adorable Kiddie Ups Carousel Rocking Horse takes the rocking chair/horse combination one step further in one of the most imaginative childrens toys in years. Brightly decorated in pastel colors with a removable-cushion backrestespecially for toddlers. In 2004, the Rock-A-Builder line will also be expanded to include a toy box, table and chair set, and growth chart/coat rack.

Both the Rock-A-Builder and Kiddie Ups rocking horses feature an understamp beneath the chair seat that can be personalized with the childs name, the name of the gift-giver, and the special occasion when the chair was received. A photo greeting card is also included so the child can say thank you" in a memorable way.

About Levels of Discovery:

Winner of the 2003 Juvenile Products Manufacturer Association (JPMA) Innovation Award for its Schoolhouse Rocker, Levels of Discoverys keepsake, heirloom?quality furniture offers a custom?made feeling without a custom?made price. Each Levels of Discovery product has been safety tested for all ages, and youll find that the price is the best 'discovery of all! Levels of Discovery products are available at many fine retailers, in catalogs and on Web sites. Visit www.levelsofdiscovery.com for more information, call Toll Free 1-866-980-2536, or email info@levelsofdiscovery.com

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Darin Tambascio
PRODUCTIVITY, INC.
323-962-3944
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