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AMERICAS # 1 RATED MILITARY E-RECRUITING WEB SITE CELEBRATES 7th ANNIVERSARY

To Whom It May Concern: Below is a release on TAOnline.com's 7th year anniversary. The news below is not only original in content, but is also pertinent to your audience because it illustrates the success of recruiting from the military. TAOnline.com hopes you are able to act on this to keep your publication the groundbreaking medium that it is known to be.

FOR IMMEDIATE RELEASE

Contact:

Beth Doling, Marketing Coordinator
Lucas Group
3384 Peachtree Road, Ste. 700
Atlanta, GA 30326
(404) 239-5620 x122
bdoling@lucascareers.com
www.TAOnline.com


AMERICAS # 1 RATED MILITARY E-RECRUITING WEB SITE CELEBRATES 7th ANNIVERSARY

ATLANTA, (February 1, 2004) - Transition Assistance Online, (www.TAOnline.com), the Internet job board for separating military personnel preparing for civilian careers heads into 2004 celebrating anniversary number seven. The Internet site continues to thrive since its 1997 inception, by bringing the skills and qualifications of transitioning military to more employers each year.

The past year has been a momentous one for the job board, implementing marketing strategies and changes to the site that helped increase traffic by nearly 73 percent this year alone. Alex Baxter, Managing Partner, believes an increase in companies desire to diversify their workforce and a refreshed design to TAOnline.com are two of many contributing factors to the growing popularity of the Web site.

Hiring from the military has traditionally been an untapped resource, but now more companies are going that extra mile to pursue quality candidates that also come from diverse backgrounds," Baxter stated. They are realizing that the military is a place that allows them to meet both requirements and that TAOnline.com is the most effective medium through which to accomplish this."

Baxters conclusions are supported all the more with TAOnline.com increasing its number of employer clientele by more than 300 percent over the last few years. Job seekers have also been visiting the site in larger numbers, with the Web sites resume database jumping from 15,000 to nearly 50,000, the biggest increase occurring this past year by doubling in size. Statistics like these make employers stand up and take notice.

Not only have the number of employers partnering with TAOnline increased, but the quality and extent of the services and resources provided to the clients has as well. Chris Gillette, National Sales Director for the site, has been with the company from the beginning, The biggest change voiced from our clients is the massive growth of qualified candidates over the past year," Gillette said. Implementing a rotating run-of-site (ROS) option on the site has also attracted traffic in general to those employers sites and job postings on TAOnline.com. From the candidates perspective the biggest improvement has been the ability to download a free version of our qikTAS software."

TAOnline.com celebrates its 7-year anniversary as the military e-Recruiting industry leader continuing with its new look, re-designed to be more user-friendly and packed with helpful information to employers and job seekers.

About Transition Assistance Online
Transition Assistance Online -- TAOnline.com -- has been applauded by Kiplinger, Weddles, AIRS, and other HR experts as one of the best e-Recruiting sites for employers targeting candidates exiting the military.

The site was launched by former military service members as the first ever military-targeted job board, posting ads from military-friendly employers such as Raytheon and ACS, while also providing valuable advice to job seekers on how to land the perfect "civilian" job. From correct interview etiquette to writing a winning civilian resume that highlights transferable military skills such as team management, IT, and medical assistance.

TAOnline also publishes e-newsletters for transitioning service members and employers interested in hiring from the military. The company produces a best-selling resume writer and military skills translator under the name Transition Assistance Software, or TAS, for military job seekers. TAS is sold worldwide through the U.S. military exchange stores and online at www.taonline.com. A FREE abbreviated version of the software, qikTAS, is distributed to service members preparing to leave the military at bases worldwide.

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For more information contact:
Beth Doling
bdoling@lucascareers.com
404-239-5620 x 122

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Beth Doling
Lucas Group
404-239-5620
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