Corporate America, the naked truth exposed in a brilliant book introducing the AQ PrincipleŠ

This riveting and hilarious non-fiction work strips corporations bare to expose how they really function, how the players fall victim to the AQ Principle, and how one really climbs the corporate ladder. In his brilliant new book How's Your AQ Today?" author Ed Rychkun presents a provocative tongue-in-cheek expose on what really goes on behind those boardroom walls and how executives beat the Peter Principle. From the lowest man or women on the totem pole to the top of the heap, the book will provoke and invoke the question: Hows Your AQ today?

(PRWEB) February 12, 2004 --Hows Your AQ Today? offers a fresh, new humorous look at the business world we all live in. It takes you on an enlightening tour of corporate life through Ed Rychkuns view of his lifetime of climbing corporate ladders. This provocative and hilarious expose focuses on what really goes on behind those boardroom walls. It cleverly reveals the flip side of a companys naked underbelly by showing how people universally conform to laws on how they feel about each other... called AQism. Ed examines the social behaviour of corporate citizens and develops universal laws about how this feeling is quantified as an AQ... a measurement that can have a direct impact on how fast you can climb or fall from the corporate ladder. Ed tells it like it is, revealing how the real professionals... the executives, use a set of secret AQ Arsenals to hide their incompetence... and maintain their positions of power in the corporate hierarchy. You will immediately recognize a similarity with your own situation and derive humour from it.

Hows your AQ Today? features a completely new look at business antics using satire through the authors almost sardonic sense of humor that transports ideas in seconds, provoking a new look at our everyday working relationships. Using a fascinating satire of graphic wit, the author provocatively draws out the leading question of Hows Your AQ Today?" Revealing the management farce using dozens of cartoons and graphic illustrations, Ed introduces his executive playground, quantifying prototype behaviors that leaves no one exempt to his hilarious but brutal expose. Yes, a new perspective of corporate life will unfold as you begin to understand the nature of this silly AQ phenomenon that insidiously creates productivity suffocation in so many companies.

The Author takes you on a journey through his own first hand experience, starting at the bottom and working his up the ladder in both small and large corporations over 30 years. Working through supervisory roles, into management, through executive positions and finally chairman, director, partner and owner, Ed Rychkun transcribes his experience from Fortune 500 companies to his own smaller enterprises revealing a common phenomenon he calls the AQ Principle. Using prototype characters and a corporation of 100 members, Ed Rychkun reveals the social interplay and behavioral characteristics he cleverly names AQ 'ism. Somewhat exaggerated but so humanly realistic, the portrayal is sure to keep you giggling as he exposes the hidden tactics he calls the AQ Arsenals.
The books impact is best asserted in a critique written by a business executive: This riveting non-fiction work deals with how corporations function, how the players treat each other and how one really climbs the corporate ladder. Rychkun's question How's Your AQ Today? sets the stage for a great read. No one is exempt from Rychkun's inky dagger as he graphically tells us why many businesses and business people suffocate and lose their humanity. From the lowest man or women on the totem pole to the top of the heap, Rychkun's book provokes and invokes us with the thought and question - Are we all just a bunch of assholes? With his telltale scenarios, cartoons, and some real-life corporate experiences, Rychkun informs and entertains us while he bares the backside of the corporate world. A must read." Jim Green, CEO Challenge Entertainment Corp, Jan 2004

"Never was the raw naked truth so aptly expressed as in this earthy examination of the blatantly exposed underbelly of the modern corporation. This incisive satire could one day become a ribald classic, so pick up your copy and join the enlightened.", Tom Scrase, January 2004

Hows Your AQ Today? can be ordered directly from the publisher by online at www.rrpbooks.com where you will find a full description of the book. The price is US$14.95, plus shipping and handling of US$2.00 if ordered in Canada, US $4.00 in US or US$8.00 if ordered outside of North America. Alternatively, you may fill out an order form from the website at www.rrpbooks.com and fax it to the Publisher, then send a check or money order directly to Rychkun Recreation Publications, 23951 58A Place, Langley BC, Canada V2Z 1A5 for an autographed copy. The book is also found on www.amazon.com

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