China may lead all major countries in television Market growth.

(PRWEB) February 14, 2004 --Research and Markets announces the addition of this new report entitled "China Media & Entertainment: Television" to its offerings.

It is estimated that the total TV advertising market in China grew 20% in 2003 to reach $3.3 billion at the end of 2003 while total cable subscription market grew 24% to reach $2.2 billion. TV advertising revenue is expected to grow another 22-25% in 2004, placing China ahead of all other major countries in television market growth.

This report contains a comprehensive analyses on the landscape of the Chinese television industry, providing a detailed interpretation of the latest policy shift reflected in a SARFT circular issued on December 30, 2003.

For a complete index of this report click on http://www.researchandmarkets.com/reports/45577

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