Oscar Week - Alan Friedman Unveils His Latest Natural Color Diamond Jewelry Red Carpet Collection

An exclusive Oscar suite preview of Alan Friedmans multi-million dollar natural color diamond jewelry collection takes place in the Alan Friedman showroom in Beverly Hills on February 23-27 from 10:00am -- 6:00pm.

LOS ANGELES, CA (PRWEB) February 25, 2004 --Internationally known for his groundbreaking work with natural color diamonds and considered by many as a world leader in the industry, Alan Friedman has once again set the standard for fine natural color diamond jewelry with his latest red carpet preview collection.

A third generation jeweler, Friedman has created unique collections featuring natural color diamonds ranging from fancy canary yellows, deep cognacs, iridescent blues and of course the pink diamonds most jewelry cognoscenti associate with the Alan Friedman name.

Pink diamonds represent less than 1/10 of 1 percent of the worlds diamond supply, which on rarity alone makes them highly desirable. But to Friedman, their true value lies in their aesthetic appeal. I sell beauty. I sell excitement," says Friedman, clearly still enthralled with natural color diamonds after a lifetime working with them.

Available at price points from affordable to stratospheric, the collections mark an evolutionary departure from the lines Friedman has produced in the past.

Winner of numerous awards including the prestigious Spectrum 2003 'best of show, and 'first place, Alan Friedman has succeeded in designing collections that effortlessly make the transition from accompanying jeans and a t-shirt to formal evening wear.

Referred to by many as modern classics, his natural color diamond pieces are in high demand by those looking for distinctive jewelry with a contemporary touch and a timeless appeal, affirming his stature as one of the worlds most innovative jewelers.

Alans pieces have recently been worn in fashion shoots, red carpet events and music videos by Janet Jackson, Britney Spears, Marisa Tomei, Rachel Hunter, Anne Heche, Alicia Silverstone, Kelis, Jane Seymour, Cameron Diaz, Angela Bassett, Kathy Griffin, Tara Lipinski and Academy Award Nominee Keisha Castle-Hughs.

For more information please contact, Rymann Winter at DOrazio & Associates at 310 860 0041 or rymann@dorazioassociates.

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