The Wireless Impact on Long Distance Markets as Seen by the Sale of AT&T Wireless
Wireless calling plans have cut long-distance minutes of use (LD MOUs) nearly in half over the past five years, impacting the entire structure of the telecommunications industry according to a new telecommunications market analysis report from The Insight Research Corporation.
(PRWEB) February 26, 2004 --According to the Insight Research study The Wireless Impact on Long Distance Markets, between 1998 and 2003, residential use of wireline LD declined by nearly half on a monthly basis, while over the same five year period residential wireless usage increased from nearly eight-fold.
Cingulars acquisition of AT&T Wireless suggests this unprecedented migration of long distance minutes is going to continue and wireless providers can count on an increasingly larger share of the LD pie," says Insights President Robert Rosenberg. Two factors underlie increased long distance calling via wireless: first, residential customers are using wireless free nights and weekends to make all types of calls (including long distance) and second, customers are actually substituting the wireless services during peak hours for wireline long distance service," Rosenberg concludes.
The Wireless Impact on Long Distance Markets examines the market shifts that have impacted long distance and wireless calling patterns. This report presents several metrics which track the dramatic shift in telecommunications usage, including residential wireline LD MOU, residential wireless LD MOU, the distribution by time of day of wireline and wireless residential calls, call duration statistics, and prices.
An excerpt of The Wireless Impact on Long Distance Markets market research report, the table of contents, and ordering information are online at http://www.insight-corp.com/reports/wireimpact.asp. This 14-page report is available immediately for $896 in Electronic form (PDF). Reports can be ordered online; visit our Web site, or call 973/541-9600 for details.
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