Bullseye Demographics Launches Online Demographic Analysis Service for Small and Medium Businesses

By providing access to all analysis tools, geographies and reports for one price, businesses of all sizes can leverage analytical marketing tools to compete more effectively.

Manchester, NH (PRWEB) March 3, 2004 --- Bullseye Demographics today announced the release of its online demographic and consumer spending analysis service designed for small and medium businesses. Businesses may segment, rank or research markets by income, education, age, race or geography and determine total market size of a selected area through any one of 100 spending categories.

Providing easy to use demographic and consumer spending analysis and reporting, Bullseye Demographics is at the forefront of low cost delivery to small and medium size businesses. To maintain a high level of value and service, Bullseye Demographics has changed the traditional business model of demographics providers by offering the entire solution at one price and integrating to sources of information rather than collecting and maintaining data in one place.

Many companies cannot limit themselves to a single geographic area to sustain and grow their business, but researching nationwide or accessing all levels of data can be expensive." states Judy Johnson, Director of Research at Bullseye Demographics. Competitive forces are driving the need for marketing and selling into larger territories as e-commerce captures a bigger share of business and becomes a critical medium for the Small and Medium Enterprise (SME) market.

Collecting and maintaining all the information required by business to make decisions is a large scale effort and is reflected in the price of subscription by data providers." Johnson continues. Bullseye Demographics focuses on its core competencies and integrates to many of the most valuable reference sites on the Internet to round out its solution. By providing links directly into partner sites relevant to a customers inquiry and using a distributed network of information rather than a collect, store and maintain" architecture, Bullseye Demographics delivers a larger pool of fresh, relevant information from the most valuable websites in the world."

Pricing is $20 per day, $50 a month and $420 annually per user. A fully functional demonstration is available at www.bullseyedemographics.com

About Bullseye Demographics LLC
Founded in 2000 Bullseye Demographics is privately held and provides strategic marketing and technology consulting services in addition to online analysis services.

Contact Information:
Gregg Gordon
VP Sales and Marketing
(603) 867-9681
Gregg.Gordon@bullseyedemographics.com