Alan S. Maltz Captures Floridas Essence; Florida Tourism Industry Finds Friend In Famed Fine Art Photographer

Sunrises and sunsets, white sand beaches, flowing rivers and the lush wildlife of Floridas landscape have inspired famed Florida artist Alan S. Maltz for more than two decades. Now, Maltz is combining his unique vision with state tourism officials to shed a new light on how visitors see Florida.

KEY WEST, FL (PRWEB) March 10, 2004 -- Sunrises and sunsets, white sand beaches, flowing rivers and the lush wildlife of Floridas landscape have inspired famed Florida artist Alan S. Maltz for more than two decades. Now, Maltz is combining his unique vision with state tourism officials to shed a new light on how visitors see Florida.

Maltz unique style and interpretation led Visit Florida to proclaim him their official fine art photographer in October 2003. In this role, Maltz is producing a collection of vibrant images capturing the wonder and beauty of the worlds premier visitor destination. These images will be published in Florida...Beyond the Blue Horizon, a new coffee table book set for release next year. These images will also be used in other state marketing efforts and be made available for journalists writing articles about Florida.

Maltz is also currently working on a project for the Lee County Visitor and Convention Bureau. He is capturing the beauty of the beaches of Sanibel and Captiva Islands and the incredible wildlife of Southwest Florida. His images will be used in a new book and will be on permanent exhibition in the new terminal of Southwest Florida International Airport.

Maltz recently wrapped up shooting the new international advertising campaign for the Florida Keys & Key West tourist development council.

Maltz creates fine art photography with a 35mm camera and slide film. This self-taught artist seldom uses filters to achieve his final vision. Instead, Maltz relies on the natural light and beauty of the moment. He transforms these inspired moments into works of art that have the same visual impact as a fine oil painting. His images are printed on the finest canvas utilizing a seven color archival-pigmented ink state-of-the-art printing process.

Maltz photographs have graced the pages of such prestigious publications as The New Yorker, Town & Country, and American Heritage. The New York Post, Miami Herald, Publishers Weekly, Philadelphia Inquirer, The New Yorker, Newsday, ARTNews, Nikon World and many others have praised his vision.

He has also published several award winning books. Both Key West Color and Miami - City of Dreams were honored by the National Association of Independent Publishers with their prestigious Best Coffee Table Book of the Year" award. Miami - City of Dreams was designated the official coffee table book of Miami-Dade County.

The Alan S. Maltz Gallery is located on Duval Street in Old Town Key West. This innovative studio serves as Maltz base of operations and features his cutting-edge fine art, limited edition prints and published works.
   
Visitors to Maltz Key West gallery are treated to hundreds of images focusing on the beauty and mystique of Florida. The images that grace the walls of his gallery are personally selected by Maltz, who is often at the gallery and greets guests personally to share his vision behind each piece.

Those interested in purchasing an image can do so at the gallery, or online once returning home, and have it framed and shipped to their home.

For more information on Maltz, his work, Key West gallery, and availability for commissioned work, call 305-294-0005 or visit www.alanmaltz.com on the World Wide Web.