Cedar Fresh Home Products Expands Lavender Infused Cedar Line Just in Time for Spring Cleaning

Cedar Fresh Pioneered Lavender Infusion with Proprietary Process and Now Offers the Largest Selection of Lavender Infused Cedar Available --- Showcasing Lavender at the International Housewares Show

Miami,FL (PRWEB) March 16, 2004 -- Just in time for spring cleaning, Cedar Fresh Home Products, the industry leader for household cedar and lavender storage products, announced today the expansion of their lavender infused cedar line to a full array of products. The expanded line now includes lavender infused cedar sachets, the companys unique combo pack, and tongue and grove drawer liners.

With the addition these new products, Cedar Fresh now offers six lavender infused products including their top selling cedar blocks, hang-ups and balls for complete coverage of closet and storage areas plus a cedar & lavender essence spray. Lavender essence oil enhances the protection of cedar and provides the pleasant aroma of lavender flowers.

Cedar Fresh, the originator of lavender infused cedar, pioneered the process of infusing lavender essence oil into natural aromatic cedar more than two years ago. Cedar Freshs proprietary process infuses the aromatic freshness and protective properties of the worlds finest lavender oils including those from Southern France with the protective benefits of all natural American cedar. This process provides the best combination of the benefits of natural lavender and natural aromatic cedar for protecting clothing and fabrics.

Cedar Fresh spent several years refining our lavender infusion process before we launched into the marketplace two years ago," said Jonathan Mayer, President & CEO, Cedar Fresh Home Products. Our retail partners ranging from Wal-Mart, to Linens N Things to The Container Store and a host of others have realized the advantages of our lavender infusion process as it has expanded their sales and validated the category."

The latest lavender infused cedar sachets, the combo pack of blocks, hang-ups and spray, and the drawer liners clearly reinforce Cedar Freshs position as the industry leader in aromatic cedar accessories for the house, added Mayer.

Our proprietary process locks in the lavender greatly enhancing the protection of the cedar while providing spring freshness that only lavender essence can offer," said Mayer. Spring cleaning is not only a time to clean out clutter, but also the time to store winter clothes for another season. The key to successful spring cleaning is properly protecting clothes so they will be like new for the following year, and lavender infused cedar not only protects, but also freshens."

The sachets are handy cotton sacks filled with natural cedar shavings infused with lavender. The sachets work great in any closet or storage space and they easily hang from any closet hanger or hook. The tongue and groove drawer liners are made from the finest cedar blanks infused with lavender and can be used to line any drawer or flat surface such as a closet wall to create a custom cedar storage space. Additionally, only Cedar Freshs products freshness is enhanced through its patented Fresh-Tech packaging.

We are excited by our proven lavender products and the new expansion of this line into even more products in the U.S. and overseas, added Mayer."

Cedar has been scientifically proven to provide many benefits ranging from repelling moths, carpet beetles, cockroaches and silverfish, to providing a natural alternative to chemical sprays. Natural cedar is also the best defense to combat against mustiness and mold in storage spaces, closets, in the kitchen and other areas of the home.

Lavender is a versatile and soothing oil that blends well with natural cedar. Its relaxing and calm fragrance is unique to Southern France where it has been used for centuries to repel insects and to keep clothing and other stored items smelling fresh. Additionally, its wonderfully relaxing and rejuvenating properties make it useful in aromatherapy.

About Cedar Fresh
For more than 20 years Cedar Fresh has been providing the highest quality cedar and specialty storage products as well as lint removal and kitchen accessories to our valued customers. Cedar Fresh offers a wide range of all natural cedar specialty and storage products, lavender-infused cedar products and uses only all natural products in their cedar and lavender line.

# # #