Paxonix, Inc. Chooses Cerado’s Sales Force Information Service

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Cerado, a leading provider of sales force information services, has announced that Paxonix, a pioneer and leader in packaging development technology, has chosen CeradoÂ?s Sales Force Information Service as the basis for its sales force information strategy.

Cerado, a leading provider of sales force information services, has announced that Paxonix, a pioneer and leader in packaging development technology, has chosen Cerado’s Sales Force Information Service as the basis for its sales force information strategy.

Cerado, Inc. offers a robust hosted service that gives sales reps access to the tools and information they need to sell more successfully, and at the same time, the ability to share information between team members. It offers an online contact management system and associated services for the Paxonix sales and marketing team.

”After an extensive evaluation and rigorous trial period, we found that Cerado delivered on their promises. We were looking for a system that was easy to use and allowed our sales team to have immediate access to information on customers and prospects, a system that gave our management clear visibility into the pipeline, and a system that was designed for both online and offline access,” said Kent St.Vrain, Vice President of Sales and Marketing for Paxonix. “Cerado has delivered on all of these requirements.”

Paxonix has a highly mobile sales force, and required a solution that had the capability to support both an online, software-as-service model as well as an offline mode for supporting the sales team when they were not connected to the network.

“Both in the office and on the road, Cerado gives us access to the information we need to sell more effectively,” St.Vrain continued. “We’ve been extremely pleased with the solution and our overall relationship with Cerado.”

About Cerado's Sales Force Information Service

Cerado’s Sales Force Information Service is a hosted service that gives sales reps access to the tools and information they need to sell more successfully. The Cerado Sales Force Information Service can be used to give reps online access to:

  • An online Library for accessing sales presentations, frequently asked questions, sales collateral, sales letter templates, and more
  • Timely, detailed competitive information
  • Both detailed and summary win-loss analysis
  • An easy-to-use, full-featured, contact manager
  • Pipeline management and forecasting
  • Robust reporting capabilities
  • Marketing campaign management and tracking
  • Integrated web-based lead generation capabilities
  • Offline synchronization
  • The ability to easily import account information that is currently stored in other software or ASP-based sales force automation systems

As markets, competitors, and customers evolve, having "always on" access to competitive intelligence, win-loss analysis, account, and opportunity information becomes the difference between making a quarter or missing it. The Cerado Sales Force Information Service delivers the information and tools that reps need to close more business, more effectively. More information is available at http://www.cerado.com/solutions03.asp

About Paxonix, Inc.

Owned by MeadWestvaco Corporation, Paxonix, Inc, is the pioneer and leader in creating tools and services for package design and development professionals in food and beverages, health and beauty aides, and other consumer packaged goods. The company supplies the first integrated toolset designed to speed and improve package development and leverage the client’s investment in product lifecycle management software.

On the web at: http://www.paxonix.com

About Cerado, Inc.

The vision of Cerado, Inc. is very simple: to be the leading provider of services that enable a sales force to be more successful. Cerado accomplishes this by using advanced technology to provide useful, non-intrusive services to executives and sales professionals that enable them to communicate more effectively, compete more effectively, and close business more effectively. Cerado works with organizations across a number of highly competitive industries such as high tech, finance, and professional services. Cerado is privately held, and is based just south of San Francisco, California.

On the web at: http://www.cerado.com.

Cerado™ is a trademark of Cerado, Inc. All other trademarks are the property of their respective owners.

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