Marketing pros to answer questions on April 16th Hotline

A high-powered group of marketing consultants, all based in New Yorks Westchester County, have pooled their expertise to set up a one-day, toll-free Hotline -- 888.6AUDITS -- on April 16 to answer marketing questions ranging from branding, advertising, internet marketing to pricing and public relations.

(PRWEB) April 8, 2004 -- While April 15th is a dreaded tax-filing day for many Americans, the next day, April 16th, promises to be greeted eagerly as business professionals take advantage of a special Marketing Audit" Hotline that can address their biggest marketing woes. There is no charge for this 9am to 5pm (EDT) service, believed to be the first of its kind.

A high-powered group of marketing consultants, all based in New Yorks Westchester County, have pooled their expertise to set up a one-day, toll-free Hotline -- 888.6AUDITS -- on April 16 to answer marketing questions ranging from branding, advertising, internet marketing to pricing and public relations.

The marketing hotline is the brainchild of Stacey Cohen, president, Co-Communications, Inc., Mt. Kisco, NY. Cohen assembled a team of top-level marketing experts to man" the phones on a day that most businesses can put their tax angst behind them and focus on smart marketing. Along with Cohen, principals of four marketing consultant agencies are taking part in the one-day Hotline - Adam Handler, Fastforward Communications, Valhalla, NY; Nancy Shenker, theOnSwitch, Chappaqua, NY; Gregory Bender, Campaign Builder®, Rye, NY and Mike Dardano, AdPotential, Mt. Kisco, NY. Collectively, the team has worked with hundreds of companies, from small start-ups to corporate giants like Citibank, CBS, The Los Angeles Times, MasterCard International, Motorola and Readers Digest.

Marketing should be viewed similar to a financial portfolio - - with a diversification strategy and long-term focus. Its more important than ever to adopt innovative, hard-working marketing tactics that produce bottom-line results and bring you closer to your consumer," said Mike Dardano of AdPotential, which advises small businesses.

Larry Weiner of Weiner, Dailey, Katz & Co., a leading Westchester-based accounting firm, claims that Financial audits are done, income tax returns have been filed. Its the perfect time for business people to begin turning their attention to an audit of their marketing activities."

Cohen, who recently launched The Marketing Auditor, a unique diagnostic tool to help companies get the most mileage from their marketing budgets, said the Hotline group is prepared to answer hundreds of call-in questions.

Businesses from professional services to start-ups can call 888.6AUDITS on April 16th and get professional answers to a range of marketing questions. For further information about the April 16th Hotline -- as well as The Marketing Auditor diagnostic tool - please visit www.themarketingauditor.com or call 914.666.0066.