Atlanta, GA (PRWEB) April 13, 2004
KnowledgeStorm (knowledgestorm.com), the InternetÂs most highly-trafficked search site for IT product, service, reseller and hardware information, today announced its award-winning content is now offered on Forbes.com, home page for the worldÂs business leaders. Senior executives visiting Forbes.com for its uncompromising commentary, relevant tools and concise investment analysis can now go to Forbes.comÂs Technology Solutions Finder (http://forbes.knowledgestorm.com/forbes/) to research technology products and services in order to make more informed IT purchasing decisions. The Technology Solutions Finder is powered by KnowlegeStormÂs business-technology content.
ÂToday approximately 93 percent of technology buyers start their research online and more than half that are tasked with this crucial decision are not card-carrying Âtechies,ÂÂ said Jeff Ramminger, EVP of Products, Technology and Marketing for KnowledgeStorm. ÂMany of these decision makers are Forbes.com visitors who cannot risk making the wrong technology choice. KnowledgeStorm, together with Forbes.com, reduces that risk by offering an easy, comprehensive means to match business requirements to a 'short list' of technology companies."
The Forbes.com Technology Solutions Finder offers IT providersÂ greater visibility for their products and services among leading corporate decision makers including C-level executives, with a high percentage representing technology, marketing and consulting industries.
ÂWhat distinguishes Forbes.com is the quality of information, opinion and interactive tools we deliver, said Michael Smith, Forbes.com chief technology officer. ÂBy offering KnowledgeStormÂs business technology expertise, our loyal audience of senior business decision makers will now have access to a research directory of world class IT solutions which will enable them to make more confident IT purchasing decisions.Â
The Forbes.com relationship is part of a larger strategic program for KnowledgeStorm. KnowledgeStorm's content, including in-depth product and service descriptions across myriad categories and 20+ syndication sites, is inundated by crawlers from 100+ search properties including Google, Yahoo!, Inktomi, and AlltheWeb.com among others. The combination of return visitors, syndications, word-of-mouth referral and search engines has resulted in a remarkable flood of traffic--surging to 1.6 million unique monthly visitors--for KnowledgeStorm and the thousands of business-technology solutions marketed on its site.
Forbes.com Inc. (http://www.forbes.com), home page for the worldÂs business leaders and the No. 1 business site on the Web, is among the most trusted resources for senior business executives, providing them the uncompromising commentary, concise analysis, relevant tools, community and real-time reporting they need to succeed at work, profit from investing and have fun with the rewards of winning. Throughout the business day Forbes.com publishes more than 1,500 articles, delivering the best of Forbes journalism and that of its selected partners with all the immediacy, depth and interactivity that the Web allows. Voted ÂBest Media WebsiteÂ in 2003 by the Web Marketing Association, and minÂs Best of the Web winner for ÂEditorial ExcellenceÂ in the consumer category, Forbes.com continues to set industry standards for its innovative advertising offerings, and for its award-winning journalism.
Founded in 1998, KnowledgeStorm is the Internet's most highly trafficked business technology search site and provides software, service, reseller and hardware information on thousands of IT solutions, alongside white papers, webinars and case studies. This information is available at KnowledgeStorm.com and through syndication partners including Yahoo!, The Wall Street Journal's StartupJournal.com, TechTarget, Aberdeen Group, InfoWorld, Fastcompany.com, Inc.com and DevX. More than 1.6 million visit KnowledgeStorm each month, and 80% of those visitors influence business technology purchase decisions. knowledgestorm.com
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