NARM/Americana CD Sampler Submission Deadline Set for April 20

Sampler to Hit the Streets on August 3

NASHVILLE, TN (PRWEB) April 18, 2004 --The deadline to submit artists for consideration to the first NARM/Americana CD Sampler is rapidly approaching. Deadline to submit songs is April 20. Selections will be announced May 18. The Americana CD Sampler is the first industry-wide effort to help raise the profile and sales of Americana music at retail.

The CD, which will be distributed by Ryko Distribution, has a street date of August 3, 2004, and will feature new and previously unreleased tracks from both highly recognizable and emerging artists within the Americana genre. Complete details are available at http://www.americanamusic.org in the 'Projects section.

The NARM/Americana CD Sampler will sell for a suggested list price of $1.98 list and will be placed in counter displays next to registers across the country and in high-traffic areas. POP will be available to help create greater visibility for the artists on the sampler and the sampler itself. The target sales goal is expected to be 75,000 -- 100,000 units within the first 12 months.

The CD Sampler is an essential part of a comprehensive marketing strategy designed to help raise awareness and sales of Americana artists. NARM & AMA are also launching Americana Music Month in September 2004, providing additional high visibility opportunities for participating artists & labels on the CD Sampler. In addition, the Americana Music Association is presently creating a consumer database using both physical and digital bounceback cards. Participating labels will have the ability to communicate with those consumers who opt-in for more information on Americana music.

Submission forms & details are available on the AMAs website:
http://www.americanamusic.org/php/index.php?content=sampler

For additional information, please contact JD May at the Americana Music Association, 615.438.7500 or jd@americanamusic.org

MARK YOUR CALENDAR
2004 Americana Conference
September 23-25
Nashville Convention Center
Info at http://www.americanamusic.org

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For more information on the Americana Music Association and the NARM/Americana CD Sampler, contact Conqueroo:
Cary Baker         (818) 501-2001         cary@conqueroo.com
(Conqueroo has no involvement in the CD selection process, so please refer to special Sampler URL in body of press release.)