Search Engine Marketing Firm, Oneupweb Makes Blockbusters of Dynamic Web Sites - Oneupweb Shares A White Paper: Dynamic Web Sites & The Invisible Web: From B-Movie to Blockbuster

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Oneupweb, a leading world-class search engine marketing firm, today released a new white paper on search engine marketing solutions for dynamic Web sites, previously ignored by search engines like Google and Yahoo! and therefore absent from search engine results. The paper, Â?Dynamic Web Sites & The Invisible Web: From B-Movie to Blockbuster,Â? is available at no cost at Oneupweb.com.

Oneupweb, a leading world-class search engine marketing firm, today released a new white paper on search engine marketing solutions for dynamic Web sites, previously ignored by search engines like Google and Yahoo! and therefore absent from search engine results. The paper, “Dynamic Web Sites & The Invisible Web: From B-Movie to Blockbuster,” is available at no cost at Oneupweb.com.

The Invisible Web sounds like an insidious monster created in a Hollywood basement for a blood-and-guts horror or suspense film. To businesses, the horror is that when Web sites reside in the Invisible Web they miss customers and the brand suffers because no one can find the site in the search engine results. The suspense lies in not knowing when the site will ever be found. Oneupweb’s paper explains how to determine if your site or parts of your site are invisible and what to do, including a section outlining Oneupweb’s proprietary technology solutions.

“Recently, Oneupweb sponsored a Jupiter Webinar, ‘Making Dynamic Content Visible to Search Engines,’” says Oneupweb President Lisa Wehr. “Our inspiration for the paper came from the struggles expressed by the audience.”

Of the webinar audience respondents, 23 percent have tried to make their site visible and found the challenges overwhelming and 15 percent have been inundated by the maintenance requirements resulting from their attempts. Most alarming was that nearly 4 percent have been working with search engine optimization companies and are still stymied.

Oneupweb has developed a product, BridgeWorx™ that makes dynamic content visible to search engine spiders, while still allowing companies to use databases and content management systems to maintain product information easily. Created with these sites in mind, BridgeWorx™ has been designed to optimize product content while guiding the search engine spiders directly to, and through, each of those pages. Regardless of platform, content management system or navigational structure, this innovative technology will effectively bridge the gap between search engine spiders and inaccessible content.

About Oneupweb

Oneupweb is an award-winning, 8-year industry leader providing world-class search engine marketing services and ongoing management for many of today’s leading companies. Oneupweb specializes in tailoring custom programs that include natural search engine optimization, paid inclusion, pay-per-click and conversion tracking services designed to deliver superior ROI. Clients include Unisys, Equifax, Motorola, Broyhill, Kimberly-Clark and many others. Since 1996, Oneupweb has pioneered groundbreaking services backed by new technology created to maximize client visibility and traffic acquisition within the world’s top search engines. Voted the “Top Search Engine Marketing Firm in the World” by ClickZ, Oneupweb is a privately held company located in Suttons Bay, Michigan. For more information on Oneupweb, please contact 231.271.8700 or visit http://www.oneupweb.com.

Contact: Rachel North

Oneupweb

P: 231.271-8700 x116

Rnorth3@oneupweb.com

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Lisa Wehr
ONEUPWEB
231.271.8700 x 116
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