Open Hospitality Launches First All Inclusive Online Strategy Model for Hotels Using Microsoft's .Net Platform

David Millili and Brian Dass, founders of Open Hospitality, launch the first ever all inclusive online strategy company with a suite of marketing products wrapped around a private label custom booking engine for hotels. Former hotel managers, the pair have seized an opportunity to breakdown price barriers and a resistance to upfront and monthly fees in exchange for performance based transactions fees.

New York, NY (PRWEB) May 10, 2004 --Based out of New York, Open has capitalized on the flexibility and dynamic functions of Microsoft's .Net technology to develop a marketing solution that can be completely customized to emulate the independent hotels' offline marketing strategies in the online world. The .Net platform ensures that the system is capable of expanding along with the needs of the clients it services. For the founders, the system capabilities do not stop there.

"The .Net platform is just the beginning. A completely customizable online reservations system is the foundation for our product offerings but more important are the marketing tools, superior yield functions and customer loyalty programs with resources that operate along side it." said David Millili, CEO.

Adds Brian Dass, President, "We fully expect our all inclusive business model to revolutionize the ways in which hotels interact with vendors. It is the most comprehensive online solution available, including everything from website design to marketing to online reservations and it is all included in one transaction fee. We are so confident in our ability to increase hotels' revenues that we have opted to forego set up fees, monthly maintenance fees and the nickel and dime approach in exchange for a completely performance based pricing structure."

About Open Hospitality:
Open Hospitality develops private label online marketing strategies for hotels. The model is designed to be an all inclusive online solution operating on a powerful .Net technology platform with specialized expertise and service. At the core of Open's strategies are: online room reservation booking engine, website development and enhancement, search engine optimization, guest data capture, email marketing customer loyalty programs and yield.

Open Hospitality can be reached at: 212-989-7227 or on the web at www.openhospitality.com.