Oakland CA (PRWEB) June 2, 2004
The health and body care industry is bustling these days thanks to the approximately Reportedly Boomers hold the largest percentage of Health Club Memberships then any other age group. In 2001, 40% of the runners in New YorkÂs Marathon were 40-54 year old. In a recent survey 65% of Boomers focused on concerns about taking care of themselves; Of those, 73% are working or would like to be working on improving the shape of their bodies, 71% their diet and 60% their self-image. With BoomersÂ estimated annual spending power at, $1.1 Trillion a year, undoubtedly a considerable percentage is going toward maintaining their health and Âgood-looks.Â
Obviously seeking the latest health and beauty updates, tips and strategies will be an endless mission for Boomers. Unlike most of their parents, Baby Boomers are savvy consumers when it comes to their health needs and are always seeking the most up-to-date information on living a healthy lifestyle. They personally want discoveries and the truth about health.
Judging by BoomersÂ spending habits for their health and body care needs, it is not just a trend, but here to stay. According to Baby Boomer, Ameenah Lutfee, healthcare advocate, who practice what she preaches and mother of three productive adult children, there are far to few one-stop health resources available to meet the needs of her fellow Boomers. Lutfee realize that most Baby Boomers, like herself lead busy lives and would greatly benefit from a central location that would provide the information needed to maintain or acquire the vital health and body care strategies, updates and tips Boomers are constantly seeking.
One of LutfeeÂs main areas of focus is preventative techniques for health and anti-aging- Taboo topics such as gum disease, alternative herbal remedies for menopause, osteoporosis, weight control, fitness, tips for maintaining optimum health to prevent heart disease, strokes and cancer. Because some many Boomers spend countless hours using computers there is an area dedicated to ergonomics. To help Boomers relax from the stresses of everyday life, Lutfee also offers a whole array of health and bodycare products that are designed to Âmellow-outÂ and Âde-stressÂ.
Without a doubt, Baby Boomers are continually seeking optimum health and are doing whatever necessary to stay fit and maintain their youthful appearance. Check out LutfeeÂs Informative ebook ÂForever HealthyÂ ÂA Baby-Boomers Quick & Easy Guide To An Optimum Life,Â an easy read on living a healthy lifestyle. Contact Ameenah Lutfee for speaking engagements.
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