Customer Evolutions, Inc. Purchases the Rights to the Enterprise Customer Profile (ECP) Solution from Martingale Corporation

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CDI Framework to be Marketed to Airlines and Enhanced by Its Creators

Customer Evolutions, Inc. announced today that it has completed the purchase of all rights to the Enterprise Customer Profile (ECP) solution from Martingale Corporation. ECP, a robust business solution framework for customer data integration (CDI), was designed and developed by the founders of Customer Evolutions. Martingale Corporation had previously acquired ECP from Denver-based Tanning Technology Corporation.

Customer Evolutions will now market and deliver the ECP solution to travel and transportation customers worldwide. "Acquiring ECP cements Customer Evolutions as the premier provider of CDI solutions for the travel and transportation industry," said Todd Hinkel, president of Customer Evolutions. "In conjunction with our business partners, we intend to immediately promote ECP to airlines world wide. Moreover, with ownership of ECP comes the ability to execute on our plans to develop new CDI functions and interfaces."

The purchase was completed as a cash transaction at Martingale's offices in Denver on May 10.

About Customer Evolutions, Inc.

Customer Evolutions is a leading provider of world-class customer data integration (CDI) solutions and services for the travel and transportation industry. Customer Evolutions' CDI solution framework--Enterprise Customer Profile (ECP)--allows companies to achieve a unified view of their customer information. A highly seasoned and experienced team, Customer Evolutions' founders have an average of 15 years of relevant business experience. Headquartered in Chicago, Illinois, the company was established in 2003 as a private corporation.

About Martingale Corporation

Martingale Corporation was founded November 5, 2003 by a deeply experienced and highly reputable team of professionals to provide performance assurance solutions through its Performance Automation Framework(TM) software. The Performance Automation Framework enables customer efficiency and effectiveness in the design, development, and operation of information technology that demands optimal performance and return on investment.

Performance Automation Framework is a trademark of Martingale Corporation.


Customer Evolutions, Inc.

Dave Pierce



Martingale Corporation

Bruce Bacon

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