Improving Economy will Stimulate need for “The Lost Art of General Management”

Pittsburgh, PA (PRWEB) July 5, 2004

The nation’s economy is moving forward again, wages have begun to rise and employers have added over one million new jobs to their payrolls in the past nine months. A new business publication makes a strong case, however, that to succeed and sustain an improved business environment, managers need to rethink their roles and contributions to the company’s bottom line.

“The Lost Art of General Management,” the latest book from author Rob Waite, contends that as corporations “have expanded and their functional silos have grown taller, managers have become functionally myopic in running the day-to-day operations of their individual areas.”

Waite, who also lectures and most recently has been on the media circuit to promote his book, writes that there is “little reward today for time spent looking over the fence to widen one’s perspective on how the business operates and makes its money. As a result, the average manager’s ability to help the company achieve its financial objectives is seriously limited.”

“The Lost Art of General Management” covers a wide range of practical and strategic topics, ranging from strategic planning and crisis management to “death by PowerPoint” and work-life balance. It lays out a concise and compelling road map for general managers of large and small companies alike to learn how to think and act like a general manager. In contrast to the typical business school emphasis on theoretical management techniques, this book provides more pragmatic, hands-on fundamentals of business.

“My premise is that managers who take the time to understand both the big picture and pragmatic details of their individual functions, not only are better able to manage their own functions, but also are seen as providing significantly greater value to their employers,” Waite explains.

Rob Waite is a senior executive with leadership experience in domestic and international business. His successes include start-up companies, turnarounds, and multinational strategic partnerships. Waite has worked with Fortune 500 companies and business leaders worldwide. Most recently, Waite has appeared twice on the Clear-Channel, business talk show, Career Corner.

“The Lost Art of General Management” has been praised by critically acclaimed authors and business leaders:

“Functional myopia is the number one reason companies can’t executive well established strategies successfully. The Lost Art of General Management is the right prescription to cure it – an easy to read book with plenty of practical and useful lessons.”- Mitch Javidi, CEO & President, Digiton Corporation

“If more managers stumbled over the lost principles of general management on their way to the executive washroom, the ranks of I-bosses (idiot bosses) might dwindle into extinction.”- Dr. John Hoover, Author of “How to Work for an Idiot and Survive”

“The Lost Art of General Management will challenge its readers to think higher, wider and deeper about their business.”- Liz Ryan, CEO World WIT

“Rob Waite has once again established himself as a mentor to his readers.”- Linda Forsythe, CEO Mentors Magazine

“Rob Waite has described and diagnosed one of the most pressing managerial problems we face today. The Lost Art of General Management will help its readers develop an actionable solution to their specific business challenges.”- Eadie Raether, Speaker and author of “Forget Selling! The Art of Influence and the Power of Persuasion.”

Other works by Rob Waite include: “The Six Figure Job Search” CD(http://www.sixfigurejobsearch.com). He is also a contributing author, along with Bill Gates, Donald Trump, Brian Tracy and other business luminaries, to the hit book series “Walking With The Wise” from Mentors Publishing.

For more information please go to http://www.robwaite.com. For an interview with Rob, you can contact him by email at media@robwaite.com or by phone 724.934.9625.