AppearFirst's Unique New Automated Service Promises To Build Goodwill With Website Visitors.

AppearFirst Corp., a new player in the Search Engine Promotion space, today unveiled an automated service designed to boost a website's position on Google and at the same time build goodwill with it's visitors.

Austin, TX (PRWEB) August 9, 2004 -- AppearFirst Corp., a new player in the Search Engine Promotion space, today unveiled an automated service designed to boost a website's position on Google and at the same time build goodwill with it's visitors.

"Attracting visitors to a website is only half the battle. The difficult part is to get them to buy from you." said Peter Kitson, AppearFirst's project director. "Our approach is to organically build a large network of links to a website by offering a useful service to site visitors. It's like giving away promotional gifts with
your company logo imprinted on them. They build both brand awareness and goodwill." he went on to explain.

Giving away promotional gifts is taken for granted in the real world but till now, there was no equivalent for web based businesses. "If you've ever received a quality promotional gift then chances are you remember the company that gave it to you. Especially when you're ready to buy." adds Kitson.

AppearFirst gives webmasters a simple form to put on their own website. Visitors use the form to setup free, branded calendars. The calendars have a rich set of features that are generally not found in other online offerings. All calendars also have the parent website's logo at the bottom and link back to the parent site.

Group calendars are ideal as a giveaway product because they are generally viewed by a larger group of people than just the person setting up the calendar. The logo at the bottom of each ensures that everyone viewing the calendar is exposed to the parent website's brand and the link back adds to the link popularity.

This organic link growth approach is different from traditional link exchange schemes where webmasters are constantly looking for related websites to swap links with. In the past, websites that had compelling content would, over time, get linked to by other webmasters resulting in link growth. AppearFirst's approach is novel in that instead of content, websites provide a compelling service and users who sign up to use that service lead to the growth in link popularity.

"We tried to make it as much of a set and forget type service as we could." said Kitson. "When a website signs up for our service that is all they need to do. We provide support for calendar users and everything else."

Pricing for the service is a flat $19.95 per month for an unlimited number of client calendars. There is also a limited time 30-day free trail for new users from http://www.appearfirst.com

Based in Austin, TX, AppearFirst Media is a division of Infranet Technology Group LLC which has been providing innovative solutions for web based businesses since 1999. Visit them at http://www.appearfirst.com

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