Are you getting your point across?"

To get your point across in business today you need to focus on your own communication skills and your audiences ability to understand. The keys to getting others to understanding can be stacked in your favour using a new software tool from Crystal Mapping Ltd.

(PRWEB) September 18, 2004 -- Picture the scene -- youre coming to the end of your presentation to management on your new business development ideas. Theyve all listened carefully and youre feeling pretty confident. You close with a big finish and turn it over to the audience for Q & A. The first question is about sales. "Yeah, I sort of see where youre going here Jack, but what about the impact on sales of our existing products?" Next its logistics ..."I like your ideas but what about inventory risks if we dont meet your projections?"

Then its the inevitable query on costs and before you know it no-ones focussed on the big idea, everyones in the ok but..." detail and more likely than not, your plans remain as just that -- plans.

This familiar scenario is played out in meeting rooms across the world on a daily basis. And on the whole its a good process for filtering out good ideas from bad ones. But what if your plans dont make the cut when really they should? What if its less about the merit of your ideas and more about whether you can communicate them clearly and whether youre making it easy for the audience to understand?

These two questions form the rationale for Crystal Mapping -- a new software tool for organising, presenting and sharing information in a way that enhances understanding.

Crystal Mapping helps people to understand by representing information on any subject visually, in context and with key messages expressed simply and clearly. It enables potentially complex ideas or plans to be explained in detail without losing sight of the 'Big Picture. Its unique 'direct line of sight feature always keeps your overall purpose clearly visible and in context at all times.

As one executive from Kodak recently commented "Crystal Mapping has given me a way of presenting complex plans in a simple format which does not compromise on the detail" J.T. Vice President, Eastman Kodak.

Crystal Mapping can be used as a presentation tool or as an intranet communication tool to broadcast information to a wider community. It has a wide range of applications and can be used for example, to design organisation charts, map sales training processes, present business development plans and communicate strategy company-wide.

It allows you to link, attach or display any document you might want to use to help explain your points and provides a powerful addition to PowerPoint presentations.    

For more information on how your business can improve its communication performance visit www.crystalmapping.com.

Crystal Mapping Ltd. is a new company specialising in communication and performance management. Its focus is on delivering software tools which help people communicate with clarity, simplicity and impact. Crystal Mapping Ltd. was formed in 2003 in Yorkshire, England and has a number of corporate clients as well as working closely with consulting organisations in Europe and the US.

Contact Information
Mark Wogan
Crystal Mapping Ltd.   
Telephone: +44 (0) 1484 689220
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