Genova Consulting launches Bi-Weekly Business eZine.

New Business E-zine targets business leaders, addresses strategic management issues

SONOITA, AZ (PRWEB) September 23, 2004 --- With the launch of a new business E-zine, Genova Management Consulting is introducing a new and valuable resource for business leaders. This Bi-weekly E-zine, called 'GENOVAtions, is particularly targeted at CEO's, COO's, VP's, business Owners, Directors and Managers. It provides executive management insights, addresses strategic management topics and brings thought-provoking articles.

The initiative to start a business E-zine was based on market research by Genova Management Consulting, a consulting firm which specializes in business performance improvement. The study indicated that there is a need for short, high-level management articles, but that few publications address that need on a recurring and consistent basis. Arnold Adriaanse, President of Genova Management Consulting, said In our interactions with senior business leaders we found that there is a need for a regular stream of new and inspiring business ideas. Our customers find it refreshing to read thought-provoking articles on a regular basis, which helps them to create and maintain an environment that performs and is competitive."

In spite of the abundance of information in magazines, books and on the internet, it is often difficult to find truly compelling articles for senior executives. Finding such articles is time-consuming and therefore a highly targeted, bi-weekly E-zine, delivered by email, is a welcome and valid resource for many executives.

The first issues of GENOVAtions have addressed topics such as business assessments, revitalizing sales in a recovering economy, building high-performance management teams in the new economy and Execution, The Art of Getting Things Done"

Subscription to the 'GENOVAtions business E-zine is free of charge and may be requested via Genovas website at www.genovaconsulting.com or by calling Genova Management Consulting at (520) 455-5538.

About Genova Management Consulting
Genova Management Consulting brings the latest thinking and proven strategies in integrated business development to its customers, ranging from start-ups to Fortune 1,000 companies. Much of their (global) expertise has been obtained by working with leading hi-tech companies in highly competitive markets such as computer hardware and software, telecommunications and Professional Services. The list of client companies that Genova has worked with includes market leaders such as Oracle Corporation, Novell, Aspect Communications, eGain Communications, CAP/Gemini and Breault Optical Research. In addition to the US, Genova has taken on assignments in major European, Asia Pacific Latin American countries.

Genova Management Consulting Contact

Arnold Adriaanse
President
Genova Management Consulting, LLC
Tel +1.520.455.5538
Email: arnold.adriaanse@genovaconsulting.com
www.genovaconsulting.com

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