'Colossal Error, 'Global Test and 'Mary Cheney Surge in Top Political Buzzwords List
'Colossal Error, 'Global Test, ' and 'Mary Cheney, are the top three political buzzwords to emerge from the recently concluded Presidential Debates, though all three trailed 'Dan Rather Bias (as well as the Conservative and Liberal labels) which continued to outdistance all challengers, according to The Global Language Monitors October PQ Index (Political-sensitivity Quotient) of Hot Political Buzzwords.
Danville, CA (PRWEB) October 19, 2004 -- 'Colossal Error, 'Global Test, ' and 'Mary Cheney, are the top three political buzzwords to emerge from the recently concluded Presidential Debates, though all three trailed 'Dan Rather Bias (as well as the Conservative and Liberal labels) which continued to outdistance all challengers, according to The Global Language Monitors October PQ Index (Political-sensitivity Quotient) of Hot Political Buzzwords. The PQ Index is a proprietary algorithm that tracks politically sensitive words and phrases in the print, electronic media and on the Internet (www.LanguageMonitor.com).
Surprise! Kerry is a Liberal and (Bush a Conservative) with Kerrys appellation (No. 2) outpacing that of Bush (No. 3) by some 50%." said Paul JJ Payack, President of The Global Language Monitor. However, Kerry supporters seem to see 'liberal as a derogatory remark, while those of the President view 'conservative as a badge of honor."
Colossal error (No. 4) was Senator Kerrys description of President Bushs decision to 'rush-to-war; 'global test (No. 7) was his description of the bar he would set before committing the US to 'pre-emptive strikes, a term widely derided by the President and his supporters. Both Kerry and Edwards cited the sexuality of the vice presidents daughter, Mary Cheney (No. 13) in their debates, a move widely viewed in the subsequent polls as 'gratuitous.
The stage is now set for the final stretch of the campaign," said Payack, with the peripheral issues, such as attempting to label Bush as a misleader or the Kerry Swift Boat attacks falling by the wayside. 'Colossal error and 'Global test appear to be the political (psychological) fault lines upon which the Presidential race will ultimately be decided."
Other big movers included 'likeability for both Bush and Kerry, both rising over 200% (to Nos. 5 and 14 respectively), while 'flip flop/flopping continued its steady rise, settling in at the No. 8 spot. 'Swift Boats, which led the index for both May and June fell to its current position at No. 10. 'Rush-to-war, a term that peaked in the run-up to the Iraq War, showed its resilience by moving up four spots to No. 22 after several Kerry references in the debates.
Falling out of the Top Twenty include the 'two Americas refrain, which tumbled from No. 16 to No. 37 and references to Abu Ghraib 'Abuse/Torture, which fell from No. 18 to No. 30
The October PQ Index with comments and key factors follows.
1. Dan Rather Bias"
Comment: Remains in the top spot
Factor: Up over 8000% for the year
Last Month: No. 1
2. Bush Conservative
Comment: Seen as a badge of honor
Factor: Up 20% for the month
Last Month: New
3. Kerry Liberal
Comment: Seen as a perjororative
Factor: Up over 40% for the month
Last Month: New
4. Colossal Error
Comment: Kerrys judgment on Iraq
Factor: Up 175% for the month
Last Month: New
5. Likeability Kerry
Comment: Debates introduced more friendly version of the candidate
Factor: Up a record 29 places for the month
Last Month: No. 32
6. Michael Moore Fahrenheit
Comment: Continues slow descent
Factor: Down 20% since July
Last Month: No. 3
7. Global Test
Comment: Captures Republican faithfuls worst fears
Factor: Up 200% in 30 days
Last Month: New
8. Kerry as Flip-flopper
Comment: Still gaining on Kerry
Factor: Up over 40% for the month
Last month: No. 8
9. President Reagan
Comment: Continues unabated in the background
Factor: Down 25% since July, though off a huge base
Last Month: No. 4
10. Swift Boats
Comment: An 'August Surprise reminiscent of Dukakis Willie Horton debacle
Factor: Still strong but down 6 spots
Last month: No. 2
11. Bush or Kerry as Liar!
Comment: Charge is losing ground in final weeks
Factor: Kerry surprisingly at 40% since it began with attack on Bush
Last Month: No. 5
12. Political Incivility
Comment: Cheney, Heinz-Kerry, et al. combined here
Factor: Down a bit though Mary Cheney remark is tallied separately
Last Month: No. 6
13. Mary Cheney
Comment: Comment causing unwanted (and unnecessary) diversion
Factor: Up 800% for the year
Last Month: New
14. Likeability Bush
Comment: Final debate re-introduced Bush as a 'regular guy
Factor: Up 18 for the month
Last Month: No. 30
15. Clintons Bio 'My Life
Comment: Clintons down 4, staying off to the sidelines
Factor: Down 25% for the month
Last Month: No. 9
16. Iraq Sovereignty
Comment: Fading as an issue as Iraqis fall in combat
Factor: Down over 40% since peak in July
Last Month: No. 11
17. Economic Recovery
Comment: As grudgingly gains credence loses steam as an issue
Factor: Down 10% for month
Last Month: No. 5
18. NY Times editorial on Bushs 'Freudian Slip
Comment: Interesting comment from 'The Paper of Record
Factor: Still resonating in the Blogosphere
Last Month: No. 4
19. Red States/Blue States
Comment: A favorite of the pundits but confusing to the actual voters
Factor: Up nearly 900% for the year
Last Month: No. 13
20. Iraq al-Qaeda link
Comment: Debate apparently has run its course
Factor: Down 3 places
Last Month: No. 15
About The Global Language Monitor
The Global Language Monitor documents, analyzes, and tracks the latest trends in word usage and word choices, and their impact on the various aspects of culture, with a particular emphasis upon Global English.
For more information, call 1.925.367.7557, send e-mail to info@LanguageMonitor.com or visit Http://www.LanguageMonitor.com
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