"A 'Bauble'-licious Site Debuts"--Variety Magazine/Style 10/28/04

Baubles, a new online boutique, specializing in jewelry for the sophisticated and chic woman announces the Grand Opening of it's new retail website. baubles-jewelry.com

(PRWEB) November 4, 2004 -- Baubles founder, Paul Schaffer, has created a stunning online jewelry boutique. The new site features a gorgeous collection of earrings, brooches, rings, necklaces and much, much more. Baubles carries a wide variety of today's hottest jewelry designers including Double Happiness, Sparkling Sage, Ben Amun, & their own exquisite line. Baubles was designed with the consumer in mind.

"The Baubles woman is a busy, sophisticated woman whose time is critical. With that in mind, we set out to create a retail store that is clean, simple, easy to navigate, and reflects the aesthetic of todsy's metropolitan woman."..We believe the the result has been the web's most enjoyable retail website.

Variety Magazine's new online Shopping Blog, Style Phile indicates, "you can mortgage the house to support your uncontrollable bling habit, or you can wise up and visit Baubles."

Paul Schaffer starts Baubles after spending 3 years developing The Diamondlook, another online jewelry boutique. He brings a personal lifetime of experience as well as as inheriting a half century of family experience in the fine jewelry business.

Visit Baubles online at www.baubles-jewelry.com. For questions, please contact their corporate headquarters at(212)400-7576.

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