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The Growth Partnership Partners with FranklinCovey to Address the Accounting Profession's Succession Crisis Head-On

The Partner Institute will develop future leaders via a multidisciplinary curriculum, personalized coaching and an online ASP backbone designed to bring the content experienced in the classroom back into the participants' firms. Guided by an Advisory Board of well-noted professionals in the accounting industry (including four of Accounting Today's Most Influential People and seven of INSIDE Public Accounting's Most Recommended Consultants), The Partner Institute seeks to help the industry overcome the imminent succession crisis through a comprehensive, one-of-a-kind partner development program.

ST. LOUIS, MO (PRWEB) November 5, 2004 -- For many CPA firms, facing the "zero hour" -- the retirement or loss of a strong founding leader without a clear, strategic plan for succession is a
frightenting, daunting reality. Devoting time and resources to developing strong partners is not often a priority, leaving firms dealing with consequences as serious as a generation unprepared to take the reigns from the current leadership, leading to mergers and acquisitions, and sometimes the end of an era.

"The hour is upon us," says Jeffrey S. Pawlow, CEO and President of The Growth Partnership, Inc. "Increased M & A activity and a
higher demand for partner development training all point to a problem that is no longer on the horizon, but knocking at the door."

The zero hour crisis can be averted.

The Growth Partnership has created content, processes, and tools designed specifically for the CPA and partnered with FranklinCovey Co. (NYSE:FC), the world's leading provider of
effectiveness training, developing the accounting industry's premiere partner development program. The Partner Institute
adheres to an empowered learning model that meets the unique needs of the adult learner and ensures real-world application of the knowledge and skills learned over the course of the program.

The Partner Institute is a three-year, multidisciplinary program designed to develop the leadership, practice development, and practice management capabilities of its attendees. Whether a partner or partner-to-be, The Partner Institute assists participants in developing the needed skills and attributes for
successful firm leadership. The program focuses on five areas:

 
  • Leadership

 
  • Communication

 
  • Productivity

 
  • Practice Development

 
  • CPA Firm Management

"We recognize that implementation, tracking and accountability are important. A cornerstone of The Partner Institute, therefore, is our technology backbone -- a proprietary, online
tool designed to provide access to up-to-the-minute reports so participants, department heads, sponsors or managing partners
are never 'in the dark' about a participant's progress in the program," explains Pawlow.

"The Partner Institute provides the solution to the increasing problem facing accounting firms today," says Allan D. Koltin, CPA, PDI Global, Inc., president and CEO, and the charter member of The Partner Institute's advisory board. "The
program comprehensively provides the skills and training using FranklinCovey and the best methods available to develop outstanding leaders for the CPA community of the future."

Participants enrolled in the program will learn first-hand how to better focus on and execute key business objectives by applying principles taught within FranklinCovey workshops, including the world-renowned The 7 Habits of Highly Effective People, as well as other FranklinCovey strategic planning, leadership, and productivity curriculum. The learnings from the curriculum will help participants in their efforts to deal with the challenges facing the accounting profession today. Participants will also learn how principles, when applied properly, can help them proactively prepare for consolidation,
multidisciplinary practices and increased competition. In addition, the workshops will focus on recruitment and retention, succession planning, profitability, marketing, client relationships, and work/life balance.

Jeff Pawlow is a former CPA firm marketing director who combines a thorough understanding of the issues affecting the accounting profession with experience conducting workshops for the CPA community. "I have seen first-hand the significant impact FranklinCovey workshops can have in the accounting firm environment,says Pawlow. "Participants develop high level leadership, management and productivity skills that enable them to contribute substantially to their firms' success."

The Partner Institute facilitators, who have been trained and certified by FranklinCovey, all have significant experience and familiarity with the accounting profession. As a result, the examples, exercises, and case studies they use to illustrate program principles will all be timely and relevant to practicing CPAs and consultants.

"TGP is thrilled to provide the most comprehensive Continuing Professional Education program for CPAs in The Partner Institute. Our agreement with FranklinCovey enhances our world-class offerings to CPAs in this program, what we believe is the best available training for tomorrow's leaders in the accounting industry," says Coral Rice, TGP shareholder and lead facilitator of The Partner Institute. "One-on-one coaching for participants throughout the program ensures successful implementation for the individual and the firm."

For more information regarding The Partner Institute please call TGP at 877.226.0496 or visit www.thegrowthpartnership.com

About FranklinCovey
FranklinCovey (NYSE:FC) is the global leader in effectiveness training, productivity tools, and assessment services for organizations and individuals. FranklinCovey helps companies
succeed by unleashing the power of their workforce to focus and execute on top business priorities. Clients include 90 percent of the Fortune 100, more than 75 percent of the Fortune 500, thousands of small and mid-sized businesses, as well as numerous government entities and educational institutions. Organizations and individuals access FranklinCovey products and services
through corporate training, licensed client facilitators, one-on-one coaching, public workshops, catalogs, over 100 retail
stores and www.franklincovey.com FranklinCovey has 2,000 associates providing professional services and products in 39 offices and in 95 countries.

About The Growth Partnership
The Growth Partnership is the nation's only full service consulting firm solely focused on the accounting industry. Founded in 1999, TGP works with clients throughout North America in the areas of sales, marketing, practice development, lead generation, training, coaching, compensation, human resources, and practice management. For additional information about TGP products and services, contact TGP Director of Marketing at 877-226-0496 ext. 109 or via e-mail at mjaggers@thegrowthpartnership.com

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CONTACT INFORMATION
Marijean Jaggers
THE GROWTH PARTNERSHIP
314-209-0922
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