"Cisco's Growing with Technology Awards 2004" Selects Fabulous Fragrances.Info as Honorable Mention

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Fabulous Fragrances.Info was honored in the Operational Excellence category of the Cisco Growing with Technology Awards 2004 in a ceremony at the Westin St. Francis Hotel in San Francisco. Specializing in content licensing and content distribution, Fabulous Fragrances.Info is a Stevie Award-winning company based in California.

Fabulous Fragrances.Info was named an Honorable Mention in the Operational Excellence category of the Cisco Growing with Technology Awards 2004. Winners were announced during a ceremony at the Westin St. Francis Hotel in San Francisco on November 16. Fabulous Fragrances.Info is a web-based company at http://www.fabulousfragrances.com. Founder Jan Moran was on hand to accept the honor.

Crescent House Publishing's Fabulous Fragrances.Info is an online program based on the bestselling Fabulous Fragrances book series. The new content program - --the first of its kind for retailers and editors - features detailed data, images, and promotional tools for about 4,000 fragrances.

The Cisco Growing with Technology Awards was created to recognize small and medium-sized organizations that demonstrate how networking technology solutions can effectively address business challenges. The winners of the program serve as role models and best practices for other businesses that want to use technology to fuel growth and compete more effectively. A panel of 10 judges selected 15 winners in five categories from more than 700 applications.

"It's an honor to be recognized among such an incredible group of forward-thinking businesses," Fabulous Fragrances.Info founder Jan Moran says. "Cisco offers a unique opportunity for recognition and networking; the event highlights growth through technology across a variety of industries."

This year's panel of judges is composed of a diverse, cross-section of experts in the field of small and medium business operations. Members include: Ray Boggs, Vice President of Small/Medium Business Research, IDC; Kneko Burney, Chief Market Strategist, InStat/MDR; Helen Chan, Senior Analyst, Yankee Group; Josh Hyatt, Executive Editor, FSB: Fortune Small Business Magazine; Mika Krammer, Research Vice President, Gartner Group; David Morgan, President and CIO, D.W. Morgan Company; Elspeth Jane Murray, Assistant Professor, Queen's University (Canada); Mark Quinn, District Director, U.S. Small Business Administration; Sam Steinhardt, Executive Director of Center for Innovations in Learning at Stanford University; Joe Diodati, Senior Director of Commercial Marketing, Cisco Systems.

"This year's winners have proven that there is a correlation between a company's investment in networking technology and success," said Peter Alexander, Vice President, Commercial Marketing, Cisco Systems. "Fabulous Fragrances.Info was selected because they stood out as an organization that uses a network to create sustainable, competitive differentiation, while improving operational efficiencies and effectiveness."

About Fabulous Fragrances.Info, division of Crescent House Publishing:
"We supply content applications for editors and sales tools for online and brick-and-mortar retailers," Moran explains. "Retailers may use this information to build marketing campaigns, train sales consultants, research brands, and create in-store excitement."

Jan Moran is a Harvard Business School graduate, writer and former management consultant. Since 1994, Fabulous Fragrance books have been sold in Nordstrom, Neiman Marcus, Saks Fifth Avenue, Marshall Field, Dayton's, Dillards, Amazon, and all major book chains. Gale Hayman and Bijan have written forewords to the books.

For more information, visit http://www.fabulousfragrances.com. Fabulous Fragrances II, ISBN: 0-9639065-4-2, $29.95. Press images and details: http://www.fabulousfragrances.com/presskit_main.html.

Contact:
760-775-9151
http://www.fabulousfragrances.com

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