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All Press Releases for November 28, 2004 Subscribe to this News Feed    
 

Aren't You Tired of Drinking Dirty Coffee?

Who else doesn't know they are drinking dirty coffee? The average person is unaware that the coffee they drink every morning at their kitchen table is quite dirty. The question is what can you do about it?

(PRWEB) November 28, 2004 -- For centuries we have been brewing our coffee with dirty, over roasted coffee beans. These ancient roasting methods use large, dirty, rotating cast iron drums to circulate the coffee beans.

During rotation the coffee beans closest to the iron often get burnt and the coffee beans on the inside don't get roasted enough.Meanwhile, many of the rotating coffee beans get broken or crushed.

It's the residue of these broken coffee beans that contaminate each and every batch of coffee beans that get roasted in the same dirty drum. They found out that the secret to making good tasting coffee is to make sure it doesn't get dirty in the roasting process.

The Shalina coffee people learned that coffee tastes better when it is convection roasted rather than cast iron drum roasted. What that means is that Shalina coffee is roasted by using hot air to circulate around the coffee beans thereby roasting each coffee bean individually.

All of the coffee products at Shalina coffee are roasted in small batches. This small batch method insures that each coffee beans will be roasted uniformly.

http://shalinacoffee.com

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CONTACT INFORMATION
Steve Mcarthur
Shalina Coffee
870-802-0534
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