The Brainy Baby Company Launches Three New DVD Series at Toy Fair

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Due to customer and retailer demands, The Brainy Baby Company will also release at Toy Fair new titles in their infant brain development series.

The Brainy Baby Company will unveil three new lines of interactive DVDs at Toy Fair this year and will release more titles in their popular infant learning lines, it was announced today by Dennis Fedoruk, president and founder of The Brainy Baby Company, based in Alpharetta, Georgia.

Brainy Kids™ is the long-anticipated extension of the award-winning Brainy Baby DVD/VHS series. Targeted for ages 3-7, these unique and clever programs employ a variety of faster-paced shorts to teach kids about bigger-kid subjects like Science, Math, Manners, Weather, and much more. Each Brainy Kids episode will feature new quirky characters and will include a variety of different animation styles, live-action, puppets, and as always, lots of kids. Brainy Kids debuts at Toy Fair with three titles: “We’ve Got Your Number – Lots of Fun with Lots of Numbers,” “Mind Your Manners – Learning to be Polite,” and “That Makes Sense--Learning About Our Five Senses.”

Sporty Baby™ is a unique athletic and development VHS/DVD series, which introduces young ones to sports and the lessons learned from them. The goal of Sporty Baby is to emphasize concentration, coordination, sportsmanship and a brief introduction to boundaries and rules, which can all start long before a child can physically play sports. The line launches with “Baby Golf™,” “Baby Baseball™” and “Baby Soccer™.”

Signs & Wonders® is two-part series, with each DVD/VHS video focused on different, but critical aspects of childhood, based on sound biblical principles. “Growing in Faith” guides toddlers and pre-schoolers in the application of faith-based values in their own young lives. Kindness, patience and obedience, and how to apply them at home, with friends, and anywhere are some of the simple lessons young viewers will learn. The companion release, “Growing in Knowledge,” offers a fun and faith-based introduction to several pre-school academic basics that every young child must learn in school – including the alphabet, numbers, shapes, colors, body parts and animals. A “must-have” video for all families, and especially useful for home-schoolers!

“Because parents want to give their children an intellectual edge, our Brainy Baby DVDs are thriving,” says Fedoruk. “We are very proud to announce the launch of Brainy Kids, Sporty Baby and Signs & Wonders, because each line is designed to maximize the potential for learning in three different areas of early childhood development.”

Brainy Baby will also showcase the new Infant Learning Pack, a specially designed four-pack of “Right Brain,” “Left Brain,” “Peek-a-Boo” and “Laugh & Learn.” Each of these 45-minute long Brainy Baby DVDs were created for the youngest viewers – infants and toddlers. Each title stimulates the littlest minds by nurturing such skills as language and communication, cognitive development, concept awareness, logical and creative problem solving, and many other early-learning skills.

Also at Toy Fair, Brainy Baby will debut More Right Brain and More Left Brain, two DVDs that follow the incredible success of the original Brainy Baby Right Brain and Brainy Baby Left Brain videos that launched The Brainy Baby Company in 1996.

“We have been inundated with requests from both consumers and retailers to follow up with more brain development DVDs,” says Fedoruk. “Brainy Baby Right Brain and Brainy Baby Left Brain are our #1 and #2 sellers out of all our 13 Brainy Baby titles. Parents want the very best for their child’s learning potential as attributed to our huge sales in the brain development product. By releasing More Right Brain and More Left Brain we are able to offer even more quality infant learning DVD's, which build on the theories of creativity and logic thus giving young ones a head start on learning.”

The Brainy Baby Company will be at Booth # 6225 at Javitz Center. To arrange an interview with Dennis Fedoruk at Toy Fair or before, please contact Andrea Blain, Andrea Blain Public Relations, 847-933-9884 or

Press Contact:

Andrea Blain Public Relations

9750 Crawford Ave.

Skokie, IL 60076

847-933-9884 phone

847-673-5836 fax

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