DivotMat Begins New Television Advertising Campaign to Promote Revolutionary Golf Practice Aid

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DivotMat signs on as a presenting sponsor of Sports SpotlightÂ?s on-air golf programming featuring Laird Small. The segments will highlight how DivotMat is used by golf's top PGA instructors in their teaching programs.

DivotMat (http://www.divotmat.com), the breakthrough golf practice aid, has partnered with Sports Spotlight, produced in the Monterey Bay area, to bring Laird Small’s advice and tips to golfers.

“We’re extremely pleased that DivotMat is sponsoring the Laird Small Golf Tips segments,” said Jonathan Weston, host of Sports Spotlight. “Laird explains the game of golf in ways others can not.” Laird Small is director of the Pebble Beach Golf Academy and the recipient of the 2003 PGA Instructor of the Year award.

The golf tips segment will utilize the DivotMat as Laird Small shows students how to make corrections and improve their game.

“This is just the beginning of our 2005 advertising campaign,” commented Scott Gold, DivotMat CEO, “We want to start with the holiday season since DivotMat makes a great gift for any golfer.”

DivotMat can be ordered online for $59.95 at http://www.divotmat.com or by calling 888-943-4868.

About Sports Spotlight

Sports Spotlight Central Coast is Monterey Bay’s premier sports show. Sports Spotlight airs in the Monterey Bay Area on Comcast. Please check your local listings for dates and show times.

About Laird Small

One of the most popular golf instructors in the country, Laird Small has been on every GOLF Magazine list of the nation’s “Top 100 Teachers in America” since 1995 and was recognized by Golf Digest on its “Top 50 Teachers in America,” in 2002. Beginning his 17th year at Pebble Beach, California, the 46-year-old Small has been a PGA member since 1988 and director since 1996 of the Pebble Beach Golf Academy. Small was named the 1996 Northern California PGA Teacher of the Year Award and 1997 Junior Teacher of the Year, an honor by the AT&T Pebble Beach Junior Golf Association.

About DivotMat

DivotMat is a unique and easy to use golf practice aid that allows golfers to see precisely how the clubhead is coming through at the moment of contact with the ball. The DivotMat works by leaving a visual mark on a specially-printed paper target image of a golf ball. The mark provides accurate feedback by showing the exact position and direction of the club relative to the target ball. The DivotMat can be used by golfers of all skill levels in any area where there is enough room to swing a club safely.

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Alexander Koretsky
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