Atlanta, GA (PRWEB) December 7, 2004
The Lessors Network, the worldÂs largest equipment leasing network, today announced launching the National Association Alliance (NAA) to showcase approved national associations and their membership to the equipment leasing & finance community.
Until now, industry associations (e.g., medical, technology, transportation, machine tool, construction, etc.) were only on the radar of a limited number of financial institutions who might attend their annual conventions. Many of the industries represented by national associations rely on the services of asset based lenders to finance memberÂs equipment acquisitions and/or facilitate the sale of memberÂs equipment to their customers.
ÂThe NAA offers participating associations an exclusive showcase opportunity to a room full of financial executives attending our funding events twice each year,Â advised John Semon, CEO for the Lessors Network. ÂAdditional exposure is provided from the Lessors Network web site. We think the associationÂs exposure offered by the NAA can increase the associationÂs membership and event revenue from banks, investment banks and leasing companies participating in their associations while making these important financial resources available to their membership.Â
An example is the upcoming National Funding & Syndication Showcase scheduled to be held on March 30-31 at the Ritz-Carlton hotel in Atlanta. Select industry associations will send executive representatives to participate in two forums, an Industry Update forum and the National Association Showcase.
In the Industry Update forum, association speakers gain prominent exposure in the commercial financial services community, providing comment on the current economic and competitive dynamics of their industry. In the National Association Showcase, association executives describe their associationÂs history, mission statement, membership and promote the networking benefits for financial service attendees to join their association and actively participate in their events. The Lessors Network does not charge approved association for these showcase opportunities.
Last year the Lessors Network showcased the American Railroad Association, the North American Equipment Dealers Association and the National Truck Equipment Association. Each of the industries served by these national associations depends heavily on the financial services provided by the members of the Lessors Network.
Semon commented, ÂWeÂre expecting great success with the NAA as this innovative networking program enhances without compromising, the relationship between industry associations and their membership and provides unprecedented free showcase exposure for approved organizations.Â
To learn more about the NAA, visit the Lessors Network at http://www.lessors.com and click the NAA link.
About Lessors Network:
The Lessors Network is a sales & marketing network facilitating new business development opportunities within the commercial and municipal equipment leasing markets. Additional information can be viewed at http://www.lessors.com
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