Rydium: Expanding Online Advertising Into New Markets

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Rydium Canada Inc. expands Advertising network introducing five new additional vertical markets and targeted audiences.

Rydium Canada Inc. announced today the addition of new vertical markets in their advertising network. Rydium has expanded from Technology into Gaming, Wireless, Shopping, Entertainment and Sports. The new vertical markets leverage advertiser's costs and utilize targeted audiences.

Both online advertisers and web publishers alike can benefit from working with Rydium. Primarily a technology oriented ad network, Rydium is now expanding into other vertical markets.

Rydium is split into two separate categories, the Rydium Network and Rydium Reach.

The Rydium Network is a group of publishers considered to be the top tier, best performing websites, within the network. To become a member of the Rydium Network, publishers need to achieve a minimum of one million page views monthly. The support team at Rydium promotes and works with each top tier site individually, giving both the advertiser and the publisher opportunities to promote targeted messages to appropriate audiences. By advertising within the Rydium Network, an advertiser can reach their ideal targeted audience and ROI goals.

Due to the demand and versatility of various advertisers needs, the Rydium Network has expanded its focus into other vertical markets such as Gaming, Wireless, Shopping, Entertainment and Sports. Websites interested in working with Rydium need only to fill out a simple application form and await approval: http://www.rydium.com/join.html

Rydium Reach provides access to a more mainstream audience and offers mass reach for companies looking to advertise worldwide to all ages. Advertisers whose campaigns are focused on a cost per acquisition model can truly utilize this network. Cost-effective results and return on investment are part of what Rydium Reach can deliver. Rydium Reach represents a true mix of online publishers who deliver over 1 billion banner impressions and 135 million pop-unders, monthly.

For more information or to request an updated media kit, please fill out the online information form: http://www.rydium.com/ContactUs.cfm?ref=3

About Rydium

Rydium Canada Inc. was founded in 1999 with a mandate to provide branding and direct response advertising opportunities across a group of niche content online publishers (Technology, Gaming, Wireless, Shopping, Entertainment and Sports).

The Rydium Network is an online advertising network representing highly targeted websites that provide advertisers with branding, sponsorships and e-mail marketing opportunities. Rydium's clients include top web publishers, leading advertising agencies and prominent companies in the respective verticals markets.

Rydium's goal is to provide advertisers and marketers with effective online marketing solutions and help build long-lasting customer relationships. Rydium continues to maintain its position as a premium online advertising company.

Rydium Canada Inc. is headquartered in downtown Toronto, Canada.

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J. Ford