CUnet Announces Educational Marketing Partnership with Herald Interactive
CUnet announced that it has been selected by Herald Interactive as the provider of its new interactive Education Channel. Herald Interactive Advertising Systems is the interactive division of Herald Media, Inc., the parent company of The Boston Herald and Community Newspaper Company. CollegeandUniversity.net (CUnet) an industry leader in the Performance based Marketing and Managed Services within the Education Industry have entered into a partnership with CUnet to provide a custom Education content & commerce channel for Herald Interactives network of more than 108 newspaper websites.
Wyckoff, NJ (PRWEB) December 9, 2004 -- The Education Channel, recently launched, is powered by CUnets Education Directory & content library, its designed to help prospective adult learners, students and parents research & identify colleges and universities that meet their specific needs. This includes an education search/college directory; online schools section; a scholarship wizard; financial aid information; career assessment; test prep, newsletters, 1200+ article content library and College Wizard/course agent.
CUnet is delighted to have been chosen to serve the education information & research needs of Herald Interactives substantial user base. Additionally, Heralds established footprint and area of penetration will lead to its Education channel being the most productive & desirable destination for those seeking students in Massachusetts." Said Tom Ferrara, CEO of CUnet.
"We are excited to offer our visitors this additional content and resource. At the same time we are pleased to provide the opportunity for educational marketers to target adult education seekers," said Erin Purcell, Executive Vice President, Herald Interactive. We chose CUnet based on their established position as the leading provider of Education Channels for news driven media portals, their established customer base of over 650 campus & online schools, and their unmatched suite of tools, content and services offerings," stated Erin Purcell of Herald Interactive. Newspapers have always been an effective means of advertising for Education providers; this partnership provides these firms with an unprecedented interactive destination with established market penetration."
About CUnet:
Wyckoff, New Jersey based CUnet, has solidified its reputation as an industry leader in the Educational Marketing and managed services industry. CUnet currently provides over 600 campus/schools with performance based Educational Marketing, Lead Generation, and vendor management services. Leveraging the flagship www.CollegeandUniversity.net portal and over 225 media driven Education Channels it powers for geographically targeted TV networks, newspapers, and career portals, CUnet has become the destination of choice for schools seeking branding, lead generation, and student recruitment. CUnet provides schools with unrivaled access to specific, relevant education leads that convert to starts. CUnet's "private partner networks", lead management/partner tracking systems combined with their "Master Vendor" managed service offering, makes CUnet the obvious choice for those desiring cost effective performance based lead generation and student retention solutions. The CUnet network of education portals has a reach of over 1 million unique Education Seekers each month. Cunet's Press Contact: Linda Tamburrino 201-560-1699.
About Herald Interactive:
Herald Interactive, Inc. is the interactive division of Herald Media, the parent company of the Boston Herald and Community Newspaper Company Our network offers our visitors news from Downtown to their Town." For news and features on the web, or to search for a job, vehicle or home, Herald Imperative's online products make it easy.
Our online advertising partners benefit from our ability to offer targeted campaigns to an audience of loyal, upscale, and educated visitors. On average, Herald Interactive currently reaches over 3 million unique visitors each month. Comprised of news from a major metropolitan newspaper, The Boston Herald, and 91 Community newspapers of the Community Newspaper Company, Herald Interactive Advertising System has the ability to target any one, several or all of more than 90 communities in Eastern Massachusetts.
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