Hurricane Beaten Business Punches Back at Christmas

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When hurricanes Charley, Frances and Jeanne ripped through and destroyed up to 80% of Wauchula, Florida that's when Woody Quiñones, owner of a small promotional products business, believed his business was history, so he returned the favor at Christmas.

"Impactyourarea.com" was just one of a few small businesses that barely survived the aftermath of 3 deadly hurricanes as they tore through Hardee County, Florida back in August and September.

Woody Quiñones, owner of "Impactyourarea.com", thought his promotional products business was over. Everywhere he looked there was nothing but destruction and no sign of commerce. Only a Billion dollars worth of damage.

When asked by other survivors if he or his family had ever seen such damage Woody said, "My wife and 5 children haven't, but I've seen something similiar to this growing up in Los Angeles after a major earthquake would hit!"

Regardless of what the hurricanes did to his small little business, Woody knew that he couldn't just sit around. The holidays were coming up and he had to do something to help other businesses if they needed him.

One such company he helped was the nationally recognized loan company, Farm Credit. They called on Woody and Impactyourarea.com to help after the hurricanes. Most of their employees in the SW Florida Division offices had suffered tremendous loss of homes and personal belongings.

To boost company moral, David Bridges of the Farm Credit office in Arcadia, Florida, wanted to give all the employees a special gift. He wanted something classy yet practical and durable. That's when Woody found and provided 60 Classic Series Briefcases.

Their names and positions within Farm Credit, along with the company logo, were embroidered onto the bags. At the company retreat each person was presented with one of these beautifully personalized briefcases. It was Farm Credits way of saying "Thank you for your continued service even through this difficult time."

Since the hurricanes have past on, and the holidays are quickly approaching, other companies have opted to use the promotional products approach to ease their advertising costs as they continue to recover from the extensive damage and the high cost of repairs.

The Bluffs Golf Course in Zolfo Springs, Fl is a perfect example of this. Owners Virginia and Joanna Laman all of a sudden had a surge of golfers showing up ready to tee off. The cause for this was due to the other golf courses being destroyed and these players had no other place to go.

What they asked Woody to do was design a theme for a shirt that represented the golf course but also incorporate the fact that they too survived 3 hurricanes. They would sell these shirts in the pro shop to help with repair costs.

Turns out the little cartoon of a crop duster plane flying with a large banner in tow with the saying, "We Survived Hurricanes Charley, Frances and Jeanne!" is such a hit that they cannot keep enough shirts on hand.

As Woody helps others in his community, he realizes his business may or may not come back to life. "I know others out there that are worse off then I am. I also know that if they could, they would use my products, but money is tight for many and Christmas is around the corner. That's ok because I'm getting a chance to help others who need it most and that's my Christmas gift to them. Hopefully in time business will come back!"

Impactyourarea.com is located in Wauchula, Fl. and has access to over 750,000 different promotional products through 3800 suppliers. The company strives to provide inexpensive promotional products to local, national and international companies.

For any additional information on Impactyourarea.com or the products they offer visit their Web site at http://www.impactyourarea.com or call Woody at (863) 773-4567 and he will send you a free sample.

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Woody Quinones
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