Tampa, FL (PRWEB) December 15, 2004
Krewe Central today announced the offering of a select range of online and event-advertising packages to satisfy growing demand by advertisers to reach Krewes and other parade, festival and carnival goers. Krewe Central.com, which launched earlier this month, already ranks as the leading ÂKrewe-focusedÂ Web site in the world, earning daily visitor rankings among the top one percent of all Web sites in the world. Site visitorsÂ average 6.3 page views per visit, and consumers are spending over 6 minutes per visit session. Due to its focus on providing meaningful services and information to Krewe members, Krewe Central will maintain a steady flow of year round traffic, unlike sites geared around specific seasons or events like Mardi Gras, which measurably decline in summer and fall months.
Having rapidly expanded an advertising venue categorically different from any other direct marketing outlet, Krewe Central co-founders Jeff and Sue Etter elected to expose the estimated 250,000 Krewe members and broader international audience to selected advertisers specifically positioned to offer products and services of measurable value to this high-end demographic.
ÂKrewe members spend thousands of dollars each year on beads, travel,
photography, formal wear, costumes, food and beverages. These people are also civic leaders in their respective communitiesÂand therefore represent the most coveted and focused advertising demographic in the U.S. and broader international markets,Â said Jeff Etter. ÂBy advertising on Krewe Central, brand managers will specifically and repeatedly reach many of AmericaÂs top business executives and other business leaders throughout the world,Â he added.
Krewe Central has identified at least thirty states that host major
events in celebration of the carnival season, including Mardi Gras in New Orleans and Mobile, Gasparilla in Tampa Bay, Fantasy Fest in Key West and Winter Carnival in Minnesota. The new site provides extensive news and information about these events, as well as links for other carnivals and parades around the world, and vast directories of carnival-related contacts.
ÂUltimately, Krewe Central helps Krewes find new and creative ways of
doing things, and in turn we help enhance carnival celebrations in cities throughout America and beyond,Â said Etter. ÂKrewes contribute incredible amounts of positive civic work to their communities, and we knew a large audience would be interested in their stories.Â
About Krewe Central
Krewe Central provides the most comprehensive source of information
available about Krewes and Mardi Gras-like festivals throughout the United States and around the world. The organization also offers world-class products, services, news/information and marketing tools for Krewes and local governments striving to enhance the presentation and visibility of their carnival celebrations. Krewe Central provides, develops and manages these strategic marketing campaigns free of charge to Krewe organizations and members to boost their reputations for contributing useful, meaningful, positive efforts to their home communities. Logos and photos of Krewe Central are available.
Contact: James Raulerson
Glasure Group Public Relations
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