(PRWEB) December 17, 2004
Nashville business owner Ed Clay (President and CEO of Gameness, Nashville Mixed Martial Arts, Punch Kickboxing, and Grappler Gear) has formerly joined efforts with Made To Order Websites (one of Tennessee's top web hosting companies) in order to develop an online procurement and distribution network for the now-famous Gameness clothing line. The venture, commonly referred to as "The Gameness Distributor System" has been architected by Shane Messer of The Incubator Group (a venture capital and business development firm also located in Nashville) and will provide a way to reach a huge number of customers throughout the martial arts industry via directly providing custom web sites to other martial arts schools and providing Gameness products to the students of those schools.
"The Gameness line of clothing has international name recognition," says Ed Clay. "Up to this point, however, most schools around the country have been forced to acquire product and tie up cash, while at the same time having to deal with inventory issues. This changes all that. With the streamlined development process that weÂve put into place, every single school in the world will be able to sell our products directly from their own portals as well as have their own fully customizable school sites that requires little to no support on the part of Gameness or Made To Order. This can all happen within 90-120 minutes per location. And in just those two short hours, a school will be able to increase it's student profitability by 10%. The best part of all this is that we are able to sustain a good working relationship with the school, take strain off of them, and help them focus on really building their school. It's definitely a win-win for everyone involved.Â
Gameness manager Steve Shelton, has been amazed by the impact that the program has had on other schools around the country. ÂWe introduced the concept at the Nashville MMA location, inside 100 Oaks mall, and itÂs had a profound impact on gaining new students, increasing retention, and ultimately increasing revenue per student. The fact that other schools around the US have been able to test this system with us, and also repeat our successes, has further solidified our belief that we are sitting on something huge."
Clay's own school, Nashville MMA, in considered the fastest growing martial arts school in Tennessee and one of the fastest growing MMA schools in the Southeast. Shane Messer, CEO of The Incubator Group, and Ed Clay teamed up just 8 months ago when MesserÂs firm invested heavily into ClayÂs companies (collectively known as Clay Enterprises). ÂWhen we were interviewed earlier this year by the Nashville Scene, I made the statement that Ed was sitting on one of the hottest small companies here in Nashville. Our unprecedented growth this year, along with our sustained ability to maintain consistent margins have confirmed that fact. Between now and January 2006, this company is going to display one of the best track records in its class. Ed has, quite simply, a profoundly powerful business instinct and a very, very hot commodity. It's exciting to be able to work with people like Ed because he really wants to help others on a personal as well as a business level. This system reflects his passion to helping other school owners really shoot for the stars with respect to their own businesses.Â
The Gameness Distributor System is described in detail at http://www.thegamenesssystem.com and will be pushed into full production within 90 days.