Home
Learn More
Features & Pricing
Success Stories
Contact Us
Search Archives
PRWeb Direct
Submit Release
October 9, 2008
 
Industry Categories  
News by Country  
News by MSA  
Today's News  
Browse by Day  
PR Trackbacks™  
Featured Videos  
ViewNews™  
eBook Digests  
RSS  
PRWeb, a leader in online news and press release distribution, has been used by more than 40,000 organizations of all sizes to increase the visibility of their news, improve their search engine rankings and drive traffic to their Web site.
 
All Press Releases for June 14, 2004 Subscribe to this News Feed    
 

Yonka Skin Care Institute Announces a New Way to Treat Skin Conditions

Specialists at the Yonka Institute have siamesed data taken from client files with the chemical properties of their skin care products to create new beauty regimes. Head of the Institute, Madeleine Cadart, instigated the project six years ago in response to a growing public desire for "fingerprint unique" personal care.

Sydney, NSW, Australia (PRWEB) June 14, 2004 -- Consumers of beauty products have always mixed and matched the products of different manufacturers with an aim of arriving at perfect skin. "For those obsessive enough to embark on a quest for products that totally placate their desires for perfect skin, the process is an expensive one without an end in sight," explains Ms. Cadart.

"Although I'm one of the first to point out that so much about our appearance is beyond manipulation by topical products, it is also clear to me that the beauty industry has a long way to go in firstly recognizing and then implementing effective and sound strategies for selecting the best products for paying customers. There is very little serious consideration given by most skincare product manufacturers of the roles gender, ethnicity and lifestyle have on the individual identity of each persons skin."

Yonka, like a growing number of skincare companies, produce a range of beauty products able to be mixed and matched according to variations in a skin's condition over time. Under Madeleine Cadarts guidance, this flexibility has again been taken forward.

"Over the years we have amassed intricate data on people's skin. For example, during initial consultation, a member of my team will rate pore size over different areas of a client's face using a scale of ten defined by photographs stored on a lap top present during each such analysis. Using pictures as a reference has ensured that data remains sufficiently accurate. We also store electronic pictures of clients skin to track changes in skin over time so that we have good benchmarks."

Software was developed especially for this application and meshes directly with Yonka's products.

The software is able to sort responses to the Yonka products by age, gender, ethnicity, medicines being taken by the user and numerous other variables Madeleine claims can have an impact. It can then deliver and print photographs of an untreated skin alongside and superimposed with a treated skin of similar original background, condition and appearance.

"We can now accurately predict how well someone will react to a regimen, and moreover, what the visual effect will be. I find this quite exciting, to be able to sit there at the computer with an interested client and look into the future of their skin. We can have good control over things like final skin tone, coloring and perceivable moisture levels. The whole experience is more akin to choosing make-up, but it's more therapeutic."

As the data included in the system continues to accrue it is expected to become increasingly accurate and flexible in use.

While many consumers will no doubt continue to enjoy brand and product switching, Yonka's finely honed and labor-intensive system is testament to a growing desire for accountability and results from an industry often based on hype and hearsay.

For additional information contact Madeleine Cadart at the Yonka Skin Care Institute & Day Spa.

The Yonka Institute is an independent supplier specializing in the customization of products made by Multaler et Cie, France.

Yonka Institute is located in Sydney, Australia and has an affiliate in New York.

# # #

Technorati Tags

Bookmark -  Del.icio.us | Digg | Furl It | Spurl | RawSugar | Simpy | Shadows | Blink It | My Web


OPTIONS
Printer Friendly Version
Download PDF Version
Download Reader Version
Email this story to a colleague
CONTACT INFORMATION
Madeleine Cadart
Yonka Skin Care Institute & Day Spa
94516642
Email us Here
ATTACHED FILES

Yonka Skincare Institute - Interior
View of the hallway at the Yonka Skincare Institute.

Yonka Skincare Institute - Interior
View of the painted ceiling at the Yonka Skincare Institute.

Yonka Skincare Institute
Yonka Skincare Institute Banner.

Yon-Ka Paris
Yon-Ka Paris Logo (Classic Blue)

Yon-Ka Paris
Yon-Ka Paris Logo (Sparkling Gold)

ABOUT PRESS RELEASES
If you have any questions regarding information in these press releases please contact the company listed in the press release. Please do not contact PRWeb. We will be unable to assist you with your inquiry. PRWeb disclaims any content contained in these release. Our complete disclaimer appears here.
 
Disclaimer: If you have any questions regarding information in these press releases please contact the company listed in the press release.
Please do not contact PRWeb®. We will be unable to assist you with your inquiry.
PRWeb® disclaims any content contained in these releases. Our complete disclaimer appears here.

© Copyright 1997-2008, Vocus PRW Holdings, LLC.
Vocus, PRWeb and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.

Terms of Service | Privacy Policy | Copyright